It’s crazy how few people understand basic startup equity but are faced with major career decisions based on these concepts.
• What is the latest valuation of the company?
• When was the valuation set?
• How was the valuation set?
• How many shares outstanding?
• How will i receive equity? options? RSUs?
• What is the vesting schedule?
• Paid over 4 years w 1 year cliff is normal
• Is there a standard equity program?
• Do all employees get equity?
• Do leaders / executives receive the same form of equity as me?
• What is the fundraising plan?
• What is the plan/expectations for an exit?
• What is a reasonable valuation at the time of an exit?
• I want equity because I believe in the company long-term
• I want to be aligned with the leaders/founders
• The more information I have the better decision I can make for my family
More from Startup
How to build a $100/day digital side hustle.
A dead simple guide to get you started:
Since 2020, I've:
• Built an online audience of 80k+
• Sold $150k+ in digital products
• Secured $50k+ in contracts
• Generated 100M+ views
It all helped me build a side hustle that allowed me to leave my 9-5.
If I had to start from scratch, here's what I would do:
1. Find your "niche-of-one"
This is found at the intersection of:
• What you're good at
• What is already popular
• What is currently profitable
The three ingredients of a profitable, money-making side hustle.
2. Start on Twitter
Why?
Twitter is the best audience building platform because:
• You can DM creators
• You can collect rapid data
• You can quickly execute on publishing
• You can mix short and long form content
(And we'll leverage the content later)
3. "Borrow" your core audience
Most people:
• Publish into the void
• Purchase shares & retweets
• Join expensive engagement groups
To grow in the beginning.
There's another way...
The "Waffle House Marketing Strategy"
Check it out:
A dead simple guide to get you started:
Since 2020, I've:
• Built an online audience of 80k+
• Sold $150k+ in digital products
• Secured $50k+ in contracts
• Generated 100M+ views
It all helped me build a side hustle that allowed me to leave my 9-5.
If I had to start from scratch, here's what I would do:
1. Find your "niche-of-one"
This is found at the intersection of:
• What you're good at
• What is already popular
• What is currently profitable
The three ingredients of a profitable, money-making side hustle.
2. Start on Twitter
Why?
Twitter is the best audience building platform because:
• You can DM creators
• You can collect rapid data
• You can quickly execute on publishing
• You can mix short and long form content
(And we'll leverage the content later)
3. "Borrow" your core audience
Most people:
• Publish into the void
• Purchase shares & retweets
• Join expensive engagement groups
To grow in the beginning.
There's another way...
The "Waffle House Marketing Strategy"
Check it out:
In January of 2022, I started Twitter at zero
— Jon Brosio (@jonbrosio) April 2, 2022
As of April 1, I'm currently at:
\u2022 435 followers
\u2022 $500+ a month
\u2022 183k monthly views
What's my secret?
The "Waffle House Marketing Strategy"
99% of people are unaware of this predictable and repeatable growth technique \U0001f447
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Keep dwelling on this:
Further Examination of the Motif near PRRA Reveals Close Structural Similarity to the SEB Superantigen as well as Sequence Similarities to Neurotoxins and a Viral SAg.
The insertion PRRA together with 7 sequentially preceding residues & succeeding R685 (conserved in β-CoVs) form a motif, Y674QTQTNSPRRAR685, homologous to those of neurotoxins from Ophiophagus (cobra) and Bungarus genera, as well as neurotoxin-like regions from three RABV strains
(20) (Fig. 2D). We further noticed that the same segment bears close similarity to the HIV-1 glycoprotein gp120 SAg motif F164 to V174.
https://t.co/EwwJOSa8RK
In (B), the segment S680PPRAR685 including the PRRA insert and highly conserved cleavage site *R685* is shown in van der Waals representation (black labels) and nearby CDR residues of the TCRVβ domain are labeled in blue/white
https://t.co/BsY8BAIzDa
Sequence Identity %
https://t.co/BsY8BAIzDa
Y674 - QTQTNSPRRA - R685
Similar to neurotoxins from Ophiophagus (cobra) & Bungarus genera & neurotoxin-like regions from three RABV strains
T678 - NSPRRA- R685
Superantigenic core, consistently aligned against bacterial or viral SAgs
Further Examination of the Motif near PRRA Reveals Close Structural Similarity to the SEB Superantigen as well as Sequence Similarities to Neurotoxins and a Viral SAg.
The insertion PRRA together with 7 sequentially preceding residues & succeeding R685 (conserved in β-CoVs) form a motif, Y674QTQTNSPRRAR685, homologous to those of neurotoxins from Ophiophagus (cobra) and Bungarus genera, as well as neurotoxin-like regions from three RABV strains
(20) (Fig. 2D). We further noticed that the same segment bears close similarity to the HIV-1 glycoprotein gp120 SAg motif F164 to V174.
https://t.co/EwwJOSa8RK
In (B), the segment S680PPRAR685 including the PRRA insert and highly conserved cleavage site *R685* is shown in van der Waals representation (black labels) and nearby CDR residues of the TCRVβ domain are labeled in blue/white
https://t.co/BsY8BAIzDa
Sequence Identity %
https://t.co/BsY8BAIzDa
Y674 - QTQTNSPRRA - R685
Similar to neurotoxins from Ophiophagus (cobra) & Bungarus genera & neurotoxin-like regions from three RABV strains
T678 - NSPRRA- R685
Superantigenic core, consistently aligned against bacterial or viral SAgs