1 actionable tip to grow your online business.
Join 40,000+ subscribers here:
https://t.co/SoGNuDwdfO
Today is my 9th anniversary of building Herb.
4 years earlier, I was working a sales job at Kraft Foods.
Today, Herb crossed $420K MRR.
Here's the Vision Board System that helped me scale:
1 actionable tip to grow your online business.
Join 40,000+ subscribers here:
https://t.co/SoGNuDwdfO
More from MATT GRAY
Twitter is the best place to learn about building your startup.
But it has 330 million users.
99% of them don't add any value.
Less than 1% are worth following.
These are the 31 high signal accounts you must follow to build and grow your business.
Let's dive in 👇
🧵
1. Greg Isenberg
📚 Tweets about: Community-based businesses, web3, startup wisdom
🔖 Follow him at @gregisenberg
💎 His best thread:
2. Sahil Bloom
📚 Tweets about: Mental models, frameworks, business stories.
🔖 Follow him at @SahilBloom
💎 His best
@SahilBloom 3. Julian Shapiro
📚 Tweets about: Critical thinking, storytelling, marketing.
🔖 Follow him at @Julian
💎 His best thread:
@SahilBloom @Julian 4. Shaan Puri
📚 Tweets about: Web3, DTC, amazing business ideas
🔖 Follow him at @ShaanVP
💎 His best
But it has 330 million users.
99% of them don't add any value.
Less than 1% are worth following.
These are the 31 high signal accounts you must follow to build and grow your business.
Let's dive in 👇
🧵
1. Greg Isenberg
📚 Tweets about: Community-based businesses, web3, startup wisdom
🔖 Follow him at @gregisenberg
💎 His best thread:
THREAD: My 20s were full of ups and downs
— GREG ISENBERG (@gregisenberg) May 1, 2021
I lost millions, made millions and helped build some billion dollar startups
My biggest lessons learned:
2. Sahil Bloom
📚 Tweets about: Mental models, frameworks, business stories.
🔖 Follow him at @SahilBloom
💎 His best
De Beers literally created the global diamond industry.
— Sahil Bloom (@SahilBloom) January 26, 2022
It's a fascinating\u2014and controversial\u2014tale of psychological hacks, marketing campaigns, and market manipulation.
Here's a breakdown of the crazy story: pic.twitter.com/gvw8TCVHZD
@SahilBloom 3. Julian Shapiro
📚 Tweets about: Critical thinking, storytelling, marketing.
🔖 Follow him at @Julian
💎 His best thread:
THREAD: 10 significant lies you're told about the world.
— Julian Shapiro (@Julian) January 9, 2021
On startups, writing, and your career:
@SahilBloom @Julian 4. Shaan Puri
📚 Tweets about: Web3, DTC, amazing business ideas
🔖 Follow him at @ShaanVP
💎 His best
Hot take: Everyone is wrong about the Metaverse.
— Shaan Puri (@ShaanVP) October 29, 2021
here's my 3 part theory..
Chrome is used by 3.2 billion people.
But most people don't understand its true power.
Here are 11 extensions I can't live without 👇
https://t.co/9Otws1VPqF
This is the browser extension for Pro Tweeters.
• Powerful Twitter analytics
• 10x your audience growth
• Reveal insights you never knew about
https://t.co/ZjjIWOgAYS
Block time-wasting websites.
• Be more productive
• Eliminate distractions
• Combat social media impulses
https://t.co/AoBvJyHl38
Find verified phone numbers and emails for anyone you need to sell to.
• Leverage AI to grow your revenue
• Find the right prospects
• Close more deals
https://t.co/sZpgDQ27Vw
This is my favorite Chrome extension. See the top tweets from your favorite people on Twitter.
• Feels like having a Twitter superpower
• See popular tweets from your favorite people
• Cut through the noise and find the best content on Twitter
But most people don't understand its true power.
Here are 11 extensions I can't live without 👇
https://t.co/9Otws1VPqF
This is the browser extension for Pro Tweeters.
• Powerful Twitter analytics
• 10x your audience growth
• Reveal insights you never knew about
https://t.co/ZjjIWOgAYS
Block time-wasting websites.
• Be more productive
• Eliminate distractions
• Combat social media impulses
https://t.co/AoBvJyHl38
Find verified phone numbers and emails for anyone you need to sell to.
• Leverage AI to grow your revenue
• Find the right prospects
• Close more deals
https://t.co/sZpgDQ27Vw
This is my favorite Chrome extension. See the top tweets from your favorite people on Twitter.
• Feels like having a Twitter superpower
• See popular tweets from your favorite people
• Cut through the noise and find the best content on Twitter
8 priceless websites for entrepreneurs in 2022 (all free):
https://t.co/sAdvTQUt14
Never let logo design take up your time again:
• Use AI to create a logo that matches your vision
• Get endless options + easily tweak designs
• Instantly generate your brand kit and templates
Instantly access the resources to start marketing.
https://t.co/7KXYVmauQs
Want to know how a competitor is doing?
Search their name and find:
• Traffic sources
• Where they are advertising
• Similar sites
• Estimated webpage views
The free tier gets you far.
https://t.co/5DFALvUecF
Think Google Slides but 10x more aesthetic:
• Stunning templates
• Collaborative design
• Intuitive design / user experience
Take your next pitch deck, project plan, or conference keynote to the next level.
https://t.co/UrWTVgxFIC
Ever lose inspiration when designing your deck?
This is a database of 790 pitch decks across every stage.
Learn how unicorns (Uber, Airbnb) pitched their vision 10 years earlier.
See how Unicorns (Rippling, Ladder) raised their latest rounds.
https://t.co/sAdvTQUt14
Never let logo design take up your time again:
• Use AI to create a logo that matches your vision
• Get endless options + easily tweak designs
• Instantly generate your brand kit and templates
Instantly access the resources to start marketing.
https://t.co/7KXYVmauQs
Want to know how a competitor is doing?
Search their name and find:
• Traffic sources
• Where they are advertising
• Similar sites
• Estimated webpage views
The free tier gets you far.
https://t.co/5DFALvUecF
Think Google Slides but 10x more aesthetic:
• Stunning templates
• Collaborative design
• Intuitive design / user experience
Take your next pitch deck, project plan, or conference keynote to the next level.
https://t.co/UrWTVgxFIC
Ever lose inspiration when designing your deck?
This is a database of 790 pitch decks across every stage.
Learn how unicorns (Uber, Airbnb) pitched their vision 10 years earlier.
See how Unicorns (Rippling, Ladder) raised their latest rounds.
More from Startup
I just gave a talk to the W2021 YC batch. It's my favorite startup audience to talk to. Here are some of the highlights:
Finding product market fit is the critical thing to do in a startup.
Everything else: demo day, what investors you get, how much you raise, what press covers you -- it is all window dressing.
Many founders don’t want to talk to their customers because it makes them vulnerable, because it's hard work, because it's scary. Creating a tight feedback loop with customers is the one thing that will help you discover PMF.
If a customer isn't one of your cofounders, try to create a customer panel that allows as tight of a loop as possible. Call them daily. Put them in your Slack.
My Twitch cofounder Emmett Shear has a great analogy on PMF here: it's like rolling a boulder downhill.
Finding product market fit is the critical thing to do in a startup.
Everything else: demo day, what investors you get, how much you raise, what press covers you -- it is all window dressing.
Many founders don’t want to talk to their customers because it makes them vulnerable, because it's hard work, because it's scary. Creating a tight feedback loop with customers is the one thing that will help you discover PMF.
If a customer isn't one of your cofounders, try to create a customer panel that allows as tight of a loop as possible. Call them daily. Put them in your Slack.
My Twitch cofounder Emmett Shear has a great analogy on PMF here: it's like rolling a boulder downhill.
1/ What is \u201cproduct/market fit\u201d? I\u2019m not sure I can give you a definition. But maybe I can share what the subjective difference is in how it feels when you have it and when you don\u2019t. Founding a startup is deciding to take on the burden of Sisyphus: pushing a boulder up a hill.
— Emmett Shear (@eshear) July 27, 2019
>> How To Start a Lead Gen Agency <<
This step-by-step process will help you sign $5K - $20K clients in NO TIME.
Learn how to:
✅ Find Leads
✅ Book Meetings
✅ Sign Clients
✅ Scale Processes
// 𝐓𝐇𝐑𝐄𝐀𝐃 //
1/ Make sure you understand the lead gen process.
You NEED to know your shit before you pitch ANYTHING.
A few services you can offer to generate leads:
> Cold email
> LinkedIn outreach
> Facebook ads
> SEO
The list goes on.
Just perfect one of them & you’re SOLID.
2/ Find a niche to pitch your services to.
NICHE DOWN.
Use this doc to find an “untapped” niche:
https://t.co/aYptSNsZw6
I’d suggest choosing 1-3 to start with.
& focus ONLY on these.
3/ Find leads for outreach:
Sign up for a free @IcyLeads account at https://t.co/mz2kYnEko1 to find key decision-maker contact emails for outreach.
You can find emails from the list of niches provided above & filter out job titles such as:
> CEO
> Founder
> Marketing
Etc.
4/ Once you have a list of leads to pitch your services to:
It’s time to write your cold email outreach sequences.
Your cold emails should speak DIRECTLY to the prospect you’re reaching out to.
You can find some winning cold email templates
This step-by-step process will help you sign $5K - $20K clients in NO TIME.
Learn how to:
✅ Find Leads
✅ Book Meetings
✅ Sign Clients
✅ Scale Processes
// 𝐓𝐇𝐑𝐄𝐀𝐃 //
1/ Make sure you understand the lead gen process.
You NEED to know your shit before you pitch ANYTHING.
A few services you can offer to generate leads:
> Cold email
> LinkedIn outreach
> Facebook ads
> SEO
The list goes on.
Just perfect one of them & you’re SOLID.
2/ Find a niche to pitch your services to.
NICHE DOWN.
Use this doc to find an “untapped” niche:
https://t.co/aYptSNsZw6
I’d suggest choosing 1-3 to start with.
& focus ONLY on these.
3/ Find leads for outreach:
Sign up for a free @IcyLeads account at https://t.co/mz2kYnEko1 to find key decision-maker contact emails for outreach.
You can find emails from the list of niches provided above & filter out job titles such as:
> CEO
> Founder
> Marketing
Etc.
4/ Once you have a list of leads to pitch your services to:
It’s time to write your cold email outreach sequences.
Your cold emails should speak DIRECTLY to the prospect you’re reaching out to.
You can find some winning cold email templates
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This is a pretty valiant attempt to defend the "Feminist Glaciology" article, which says conventional wisdom is wrong, and this is a solid piece of scholarship. I'll beg to differ, because I think Jeffery, here, is confusing scholarship with "saying things that seem right".
The article is, at heart, deeply weird, even essentialist. Here, for example, is the claim that proposing climate engineering is a "man" thing. Also a "man" thing: attempting to get distance from a topic, approaching it in a disinterested fashion.
Also a "man" thing—physical courage. (I guess, not quite: physical courage "co-constitutes" masculinist glaciology along with nationalism and colonialism.)
There's criticism of a New York Times article that talks about glaciology adventures, which makes a similar point.
At the heart of this chunk is the claim that glaciology excludes women because of a narrative of scientific objectivity and physical adventure. This is a strong claim! It's not enough to say, hey, sure, sounds good. Is it true?
Imagine for a moment the most obscurantist, jargon-filled, po-mo article the politically correct academy might produce. Pure SJW nonsense. Got it? Chances are you're imagining something like the infamous "Feminist Glaciology" article from a few years back.https://t.co/NRaWNREBvR pic.twitter.com/qtSFBYY80S
— Jeffrey Sachs (@JeffreyASachs) October 13, 2018
The article is, at heart, deeply weird, even essentialist. Here, for example, is the claim that proposing climate engineering is a "man" thing. Also a "man" thing: attempting to get distance from a topic, approaching it in a disinterested fashion.
Also a "man" thing—physical courage. (I guess, not quite: physical courage "co-constitutes" masculinist glaciology along with nationalism and colonialism.)
There's criticism of a New York Times article that talks about glaciology adventures, which makes a similar point.
At the heart of this chunk is the claim that glaciology excludes women because of a narrative of scientific objectivity and physical adventure. This is a strong claim! It's not enough to say, hey, sure, sounds good. Is it true?
