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The clearest sign of finding product-market fit is feeling "pull" from the market.

But what does "pull" look like?

👇 Read on 👇

 1/ Sign 1: A sudden inflection in organic growth

Netflix: "Where before we were struggling to get traffic, all of sudden we couldn’t keep up." - @mbrandolph

Tinder: "Downloads started to skyrocket" – @badeen

Uber: "Word of mouth was uncontrollable" – @ryangraves
2/ Sign 2: Customers ask to pay for the product before you ask

Carta: "I've been trying to get to your sales people for weeks!!! Why won't you take my money???" – @henrysward

Github: "To our surprise, users started writing to us asking ‘Can we pay for this??’" – @mojombo
3/ Sign 3: Users flip from excited to upset

Datadog: "When we hit early product-market fit, our users switched from being excited at all the things our product could be to them to being upset about all the things it didn't do yet." – @oliveur
3b/ Segment: "The thing that flipped was, people would previously tell us they wanted a feature, but not use it. Whereas now, people were using it and they would want a second feature." – @reinpk
4/ Sign 4: Customers complain when your site is down

Nextdoor: "10 minutes after taking the servers offline, I started getting emails/calls from users. What happened to Nextdoor? One user called me in a panic because she needed to contact a neighbor immediately." – @sarahleary
5/ Sign 5: People use the product even when it’s broken

Gusto: "A pretty good sign for PMF was when in spite of the obvious gaps in our marketing, product and care, we saw consistently high NPS (80+), low churn, and record high MoM organic growth.” – @tomerlondon
6/ Sign 6: Consistent and accelerating growth

Datadog: "We started seeing a regular influx of sign-ups, and as we added key features (such as alerting), we saw them use our product more and more actively" – @oliveur
6b/ Superhuman: "I asked our Head of Growth to update all our analytics. What we saw was that every single metric was amazing — growth, DAU/MAU, PMF score, NPS, virality, CAC payback, CAC:LTV, activation rates, long-term retention rates, and so on" – @rahulvohra
6b/ Substack: "We've just been growing fairly consistently, and gradually the how-do-we-keep-up anxiety got bigger and bigger until there wasn't time left in the day to worry about whether we had product-market fit." – @cjgbest
7/ For much more check out the full post https://t.co/R5RvHrUNeZ

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0/ First of all, just sharing advice about this topic gives me serious impostor syndrome because writing is still pretty new to me, and I have much to learn. But these are things that have helped me, and I hope they'll help you.

1/ Strategy 1: Commit publicly

This was maybe 50% of my initial motivation. Having told people I was going to write weekly made me feel bad when even thinking about skipping a week. It gave me just enough nudge to keep


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1c/ If you *really* want to be motivated, ask people for money. Nothing motivates you more than people paying you for regular
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I've been finding myself coming back to this framework often when talking to founders about growth.

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1/ As a startup, it's essential that you, and your team, have a clear understanding of how your business is likely to grow. We call this building a Growth Model. With this, you'll know which growth investments to make right away, which to avoid, and which to double-down on.

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2. 💥 Turbo boosts: One-off events that accelerate growth temporarily but don’t last (e.g. PR, events, Super Bowl ads)

3. 💧 Lubricants: Optimizations that make the growth engine run more efficiently (e.g. improved conversion, a stronger brand, higher customer retention).

4. ⛽ Fuel: The input that your engine requires to run (e.g. capital, content, users).
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2. Rumored to often be the #1 spender on FB and Google
3. 2 million items sold daily

I sat down with @cplimon to learn about the notoriously secretive company. Read on 👇

1/ Your brand constraint is Wish's opportunity

Wish's superpower is leaving no room for taste or opinion. It's what happens when a machine builds a company based on data. The founder didn't plan to sell cheap goods to low-socioeconomic customers, but where the data took him.

"Until you work at a place like Wish, you don't know what data-driven is. Everyone else is data-driven when it's convenient, when it agrees with your opinions. Wish is great at ignoring their own emotions. It's data-driven with as much intellectual honesty as possible."

For example


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He also open-sourced his entire curriculum, templates and all. Here's a link 👇


The Mochary Method Curriculum ➔ https://t.co/A8J51IzYhz

My recent conversation with @mattmochary where we talk about fear, anger, innovation, how to lay people off well, and his coaching practice ➔

Also in podcast form ➔

For more from Matt, buy this book
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A thread.

Let's say you have a 9-5

You make anywhere from $40-100K

Not bad

but you hate your Boss

You hate the job

and you KNOW your dream life doesn't include a 9-5 Job

Your goal is to QUIT

I will show you Exactly how

Keep reading

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for now, at least

You'll quit once you hit $5K/month

If possible, systemize your 9-5 role

Create systems, hire a Phillipino VA

Buy back your time

If you have 3-4 hrs/day at your 9-5

to build your own Business

it's VERY powerful

OK, Step 1 - REFLECT

Assess yourself

Ask

"what am I good at?"

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"where do I have connections?"

answer these Q's

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1/ "Inflation is dead!"

"We can print as much money as we want!"

"Don’t worry about it, there will never be any inflation!"

Time to take a closer look. 👇


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Inflation measures how much more expensive a basket of goods and services has become over a certain period, usually a year.

Looking at the US and Europe the numbers don’t look too bad.

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The only statistics you can trust are those you falsified yourself.”

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H was always unseen in S2NL :)

Those who exited at 1500 needed money. They can always come back near 969. Those who exited at 230 also needed money. They can come back near 95.

Those who sold L @ 660 can always come back at 360. Those who sold S last week can be back @ 301
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𝐍𝐞𝐡𝐚 🇮🇳...
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THREAD: What is Golden Crescent and Golden Triangle and how it impacts India?

Golden Crescent region of South Asia - comprises of Afghanistan, Iran, and Pakistan - which is a principal global site for opium production and distribution.


Golden Triangle is the area where the borders of Thailand, Laos and Myanmar meet at the confluence of the Ruak and Mekong rivers. The Golden Triangle is called so because of the triangular shape formed by the locations of New Delhi, Agra and Rajasthan on a map.


India is wedged bw world’s 2 largest areas of illicit opium production, Golden Crescent & Golden Triangle, that has made Indian borders vulnerable to drug trafficking. It flows from 2 fronts, NW & NE, that possesses dual concern - violation of border & threat to national security

- Golden Crescent is world’s leading opium and cannabis producing region since 1983.

- Its proximity to Indo-Pak border has worsened the trafficking of hashish and heroin into Indian soil

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- Golden Triangle is leading opium producing region of the South-east Asia, also an ancient narcotics supply route to North America & Europe.

- Myanmar-Northeast nexus is recognized by NCB as the root of heroin & chemical drugs

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THE BATTLE OF TALIKOTA and the destruction of Vijaynagar (Hampi)
26 January 1565

A tale of valor, deception and decimation.

A grim reminder that if we fail to protect our heritage, it will eventually crumble under the onslaught of "forces of anarchy".
(Elaborate thread)


This decisive battle was fought between the Vijayanagara empire and the Deccan sultanates resulting in a rout of Vijayanagara and ending the last major medieval era Hindu kingdom in south India.(1)

The seeds of 1565 encounter were sown more than 250 years earlier when the forces of the Delhi Sultanate, during the time of Alauddin Khilji and later Md Bin Tughlaq swept through southern India in an expansion spree.(2)

By middle of the 14th century, facing rebellions, Tughlaq withdrew to Delhi, leaving behind 2 empires, Bahmani, which ruled the Deccan from Kalaburagi, and Vijayanagara, which ruled most south India with its capital at Vijayanagar.(3)

The Raichur Doab, between the Krishna and Tungabhadra rivers, existed as a natural boundary between these two kingdoms, with wars often breaking out over control of this territory.(4)
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Magudeswarar Temple, Kodumudi
#Erode
#Tamilnadutemples 🚩

Situated on the banks of the river Kaveri, Magudeswarar Temple is one among Paadal Petra Shiva Sthalam. Kshetram is famous Parihara Sthala for Naga Dosham and for performing Tarpanam to the departed souls.


There are 3 sannidhi here for Paramashiva, Mahavishnu and Brahma Deva.

Sthala Puranam says that once Adisesha and Vayu Deva placed Meru parvat at the centre to decide who is stronger among them. Parvatam was held tightly by Adisesha and Vayu blew the wind to push Parvatham.


In this struggle, peak of meru  parvatham broke into 7 pieces and fell in different places as precious gems. Diamond fell at  Kodumudi as Magudeswarar. Panchamirtham abhishekam is very famous here. Vanni tree situated here is very old which contains medicinal values.


It is believed that Agasthiya Muni did Prathishta of Shiva Lingam here. As Adisesha is one of the reason for creation of the temple, this is famous Parihara Sthalam for Naga Dosham. It is believed that those who


who take a bath in the river Kaveri and worship paramashiva and mahavishnu, will be cured of diseases and will get relief from all illness.

Om Namah Shivaye
Om Namo Narayanaya
🙏🕉🙏
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Pyramiding 2.0

A thread-


What is pyramiding?

It is simply adding to your winners.

Why use pyramiding?

1. It makes your winners bigger than your losers.

• Because you are adding positions when your trades are going your way, you are increasing your gains but your losers will be small comparatively.

2. You lose less during Draw-down time ( it saves you from losing big during whipsaws )

• Many times when the market is in sideways mode, Entering a trade with full risk might not be the best idea.

• So, you test the waters with a small position first, it could be ⅓ or ¼ of your total risk.

• So if the Breakout fails or whipsaws come, then you will only lose a small part of your overall risk.

• Then when position starts to go in your favor you can add to it.

3. It helps you to concentrate on a few trades,

They say that don’t put all your eggs in one basket, but don’t put them in too many either.

• See, Everyone can see charts and find breakouts, pullbacks etc.
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