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Thread: Listening to the new episode of @GaslitNation, "Clear Intent," with @AndreaChalupa & @sarahkendzior. Full transcripts available at https://t.co/4ZBuylvoX9.
"This was intentional... We've seen their assault on democracy for the last five years." - Andrea
.@AndreaChalupa goes through a timeline of events before and during January 6th. A couple things in here that I didn't know already. (I'm curious why the Kremers want so much credit for the march. That whole thing between them and Ali is confusing, but maybe GN will go into it).
.@SarahKendzior reads from an article she wrote in 2016. It's STILL relevant!
"This was coming so far in advance that you literally cannot tell the difference between an article that I published before he was even president and one that comes out now." https://t.co/owXeiDuqhc
I'm posting the above three tweets now then live-tweeting as I listen. This episode of @GaslitNation should be available wherever you get your podcasts soon, if it isn't already. I'm listening ad-free on Patreon.
Donald Trump pardoning war criminals and his mob buddies is a signal to his supporters that they can get away with violence. It's a recruitment tool. Police getting away with murder: recruitment tool. - Andrea, not a direct quote
"This was intentional... We've seen their assault on democracy for the last five years." - Andrea
.@AndreaChalupa goes through a timeline of events before and during January 6th. A couple things in here that I didn't know already. (I'm curious why the Kremers want so much credit for the march. That whole thing between them and Ali is confusing, but maybe GN will go into it).
.@SarahKendzior reads from an article she wrote in 2016. It's STILL relevant!
"This was coming so far in advance that you literally cannot tell the difference between an article that I published before he was even president and one that comes out now." https://t.co/owXeiDuqhc

I'm posting the above three tweets now then live-tweeting as I listen. This episode of @GaslitNation should be available wherever you get your podcasts soon, if it isn't already. I'm listening ad-free on Patreon.
Donald Trump pardoning war criminals and his mob buddies is a signal to his supporters that they can get away with violence. It's a recruitment tool. Police getting away with murder: recruitment tool. - Andrea, not a direct quote
10 Characteristics of KILLER COPYWRITING
That will knock your readers’ socks off
&
10X your conversion rates
// THREAD //
1) Specific 🔬
There are numbers behind every product
Want to impress your reader?
AND
Make your ad more believable?
Select the best numbers & use them a LOT
Just like the Big Man @WritingToRiches did here:
https://t.co/SWokjWjuTw
2) Targeted 🎯
Copywriting that targets everyone converts no one
Find out who your ideal customers are
& Craft copy that makes them think “That’s about me!”
@Psypreneur made it big by fixing the minds of biz people. Not all people.
3) Qualifying 🔍
If what you’re selling is any good
It’s solving *some* problems instead of attempting to solve *all* problems
Be upfront about it & you will convert quality leads
(And get only 5-star ratings)
Just like @blackhatwizardd did here:
https://t.co/L2m7yfrNXr
4) To-The-Point 📑
If people wanted to read, they’d pick “Pride & Prejudice” not your ad
Don’t rumble on
Write all you need to make a sale & STOP
@thedankoe nailed it here: https://t.co/WYyKGslQkg
(Within 1 minute you already know what’s the product about)
That will knock your readers’ socks off
&
10X your conversion rates
// THREAD //

1) Specific 🔬
There are numbers behind every product
Want to impress your reader?
AND
Make your ad more believable?
Select the best numbers & use them a LOT
Just like the Big Man @WritingToRiches did here:
https://t.co/SWokjWjuTw

2) Targeted 🎯
Copywriting that targets everyone converts no one
Find out who your ideal customers are
& Craft copy that makes them think “That’s about me!”
@Psypreneur made it big by fixing the minds of biz people. Not all people.

3) Qualifying 🔍
If what you’re selling is any good
It’s solving *some* problems instead of attempting to solve *all* problems
Be upfront about it & you will convert quality leads
(And get only 5-star ratings)
Just like @blackhatwizardd did here:
https://t.co/L2m7yfrNXr

4) To-The-Point 📑
If people wanted to read, they’d pick “Pride & Prejudice” not your ad
Don’t rumble on
Write all you need to make a sale & STOP
@thedankoe nailed it here: https://t.co/WYyKGslQkg
(Within 1 minute you already know what’s the product about)

In 2016, Trump met William S. Lind, whose 2014 book "Victoria - A Novel of Fourth Generation War" depicts the assassination of the president & whole line of succession by suicide plane.
From the @nytimes article: https://t.co/ytQWh0uqBI
From the @nytimes article: https://t.co/ytQWh0uqBI

Sixteen groups \u2014 some of them armed and most of them hard-line supporters of President Trump \u2014 have registered to stage protests in Washington around the presidential inauguration of Joe Biden, prompting deep concern among federal officials. https://t.co/pBR1bj9IIA
— The New York Times (@nytimes) January 12, 2021