The first principles of selling online:
1. Increase the number of people who see your product.
2. Increase the percentage of people who see your product that buy it.
3. Increase the percentage of people who buy your product that rave about it.
Writing increases all three.
More from Dickie Bush 🚢
Writing effectively.
But colleges charge you 120k and still do a terrible job teaching it.
Instead, here are 9 writing frameworks that cost you nothing and will save you hundreds of hours:
1. Start with building your writing habit by leveraging @jamesclear's Four Laws of Behavior
Atomic Habits from @jamesclear changed my life.
— Dickie Bush \U0001f6a2 (@dickiebush) March 10, 2021
In Atomic Habits, James lays out the Four Laws of Behavior Change.
1. Make it obvious
2. Make it attractive
3. Make it easy
4. Make it satisfying
Here's how to leverage them to build a daily writing habit (\U0001f9f5\u270d\U0001f3fc):
2. With your writing habit down, study these 10 tips from the world's most legendary marketer: David Ogilvy.
One of the most legendary marketers of all time: David Ogilvy
— Dickie Bush \U0001f6a2 (@dickiebush) June 2, 2021
In 1982, David wrote an internal memo to the employees of his advertising agency titled "How to write."
And in just 10 bullets he put together a masterclass in effective writing.
Here's a breakdown of each one: pic.twitter.com/MxRYuQRLyA
3. Then, immerse yourself in the takeaways from the bible on business
Business writing is a superpower.
— Dickie Bush \U0001f6a2 (@dickiebush) June 8, 2021
But schools and employers do a horrible job teaching people to write.
In 1981, two advertising executives wrote a timeless guide for how to write in the business world.
And here are 12 of their tips you should staple to your desktop: pic.twitter.com/w0hh0qBOG4
4. Like to learn on the go?
Dive into the creative process of the world's best writers in these 10 episodes of the @timferriss show.
I've listened to every episode of the @tferriss show.
— Dickie Bush \U0001f6a2 (@dickiebush) March 3, 2021
And some of my favorites are when Tim interviews prolific writers, diving into their creative process to improve his own.
If you are looking to build a writing habit, these 10 episodes are a must-listen:
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But 90% of that growth came from 9 threads - which on their own generated 20,000,000 views.
So here's a recap of those 9 threads (and what they can help you with):
I studied math at Princeton - mostly because I hated writing.
But colleges do a horrendous job teaching you to write.
So I spent 200 hours learning to write on my own.
Then, I summarized the frameworks I
College completely failed in teaching me how to write.
— Dickie Bush \U0001f6a2 (@dickiebush) September 22, 2021
So I spent over 500 hours studying legendary authors and copywriters.
Then, I distilled what I learned into 6 simple frameworks.
But unlike college, these won't cost you $120,000.
Here they are for free:
If you're new to Twitter, it can be overwhelming.
But even people who use it every day aren't using its best features.
So here are 10 of them you can start using today to 10x your experience:
If you use it right, Twitter is the most powerful platform in the world.
— Dickie Bush \U0001f6a2 (@dickiebush) March 30, 2021
But Twitter does a horrible job of showing you its advanced features.
Here are 10 of them you probably know nothing about:
Whether you're a:
• Writer
• Creator
• Student
• Employee
• Entrepreneur
You are in the business of storytelling.
So here's a storytelling crash course from the world's most creative
The most creative company of the last 30 years:
— Dickie Bush \U0001f6a2 (@dickiebush) October 28, 2021
Pixar.
Back in 2011, Pixar storyboard artist Emma Coats shared their "22 Rules For Storytelling."
And the rules are a must-read for writers, entrepreneurs, and anyone who wants to tell captivating stories.
Here's the breakdown: pic.twitter.com/eUqUpvvbDX
If you spend any time on Twitter, you've seen the words "Web 3."
But whether you're a complete beginner or fully crypto-pilled, these quotes will help you learn where the world is
20 quotes on Crypto, Web 3, NFTs, and decentralization from Tim Ferriss, Naval Ravikant, and Chris Dixon.
— Dickie Bush \U0001f6a2 (@dickiebush) October 30, 2021
(For those who want a crash course in where the future is heading):
More from Writing

The essence of any good communication is simplicity. It’s the same in print, television, radio, online, or attaching notes to carrier pigeon’s legs.

In the sixties, a Granada current affairs show set the template for using a visual medium more effective: it was pioneered by a remarkable fellow called Tim Hewat, a flavour of whose personality is here:
Up to this point, most television in this country had been akin to putting radio on television: most of it was beyond parody though this from Harry Enfield is spot on -- the patronising smug tone that meant the BBC was nicknamed "Auntie" --
And take a look at the longest running TV show as it then appeared: https://t.co/T4FdppnQMo
(Patrick was a brilliant broadcaster. The point I am trying to make is the medium was not exactly groundbreaking in the visuals department)
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