If your default is opening social media and binging on updates from others, there's a problem. The world needs to know what YOU can offer, and I believe everyone can add value. So first, switch to intentionally becoming a creator.
10 ridiculously simple tips I wish I knew about building an audience when I first started:
I mostly winged it 🤫
Let me share my lessons so you don't have to:
(a thread 🧵)
If your default is opening social media and binging on updates from others, there's a problem. The world needs to know what YOU can offer, and I believe everyone can add value. So first, switch to intentionally becoming a creator.
Most beginner creators people aim too far high and crash. It never works for me. Instead choose tiny habits like 2 tweets a day in the morning. Or 1 video for Youtube. Or 1 short essay each day on Substack. Optimize for consistency.
What comes naturally to you? Writing your thoughts, choose Twitter. Editing interesting footage and layering a voice-over? Choose Youtube. Short essays? Choose Substack. Pick one and stick with it for at last 1 month.
Don't focus on big bold segments with hundreds of active prolific creators already fishing. Find specific audiences and move towards them.
I was a no-code maker in 2018 so that niche came naturally. Later, I expanded to the community niche. Now #buildinpublic
If your favorite niche still feels big, combine two different ones and see if it resonates w people.
Many of my fav creators are masters at this. @5harath blends mindfulness + product, @JensLennartsson is marketing + no-code, @jackbutcher is design + mindset
Each social platform has styles that work and formats you can be inspired by
Don't copy their content but use their style/format as a guide
Ex: @brandonthezhang @jackbutcher @shl have unique recognizable formats on Twitter
People are scrolling so fast on all these feeds, if you sound half-ass or hesitant, they'll move on
To write with conviction, speak about things you know and have tried and have worked well (be ready to produce proof!)
Some people never make progress because they are trapped by trying to look flawless. I make a ton of mystakes. Typos. Bad grammar at times. Busy professionals don't care. They'll get the message.
Pride yourself in consistency
It goes without saying but I think it's worth mentioning
There are no free lunches
If you want to build an audience, you have to give value, your time, resources you already have etc.
You can't just ask people favors without giving freely first
More from Social media
Enter the thread if you dare. 😈
We’re counting down 13 of the best ways to Halloween on Snapchat. First up – matching Lens costumes for you and your pet.
https://t.co/J0Zn7CfM1q
Tis the season to slay some ghouls. Grab some friends and dive in to Zombie Rescue Squad from @PikPokGames. How long can you survive?
https://t.co/FC9dvafUiV
Is it even Halloween if you're not FREAKED OUT? Scare yourself silly with a Dead of Night S1 rewatch.
https://t.co/LtoE7yHgaG
Be careful! Things aren’t always what they seem. Our Lenses start off cute, but are filled with spooky surprises!
https://t.co/xq45JlYeQ7
Craving candy early? Our new stickers were made to satisfy your sweet tooth.
We’re counting down 13 of the best ways to Halloween on Snapchat. First up – matching Lens costumes for you and your pet.
https://t.co/J0Zn7CfM1q
Tis the season to slay some ghouls. Grab some friends and dive in to Zombie Rescue Squad from @PikPokGames. How long can you survive?
https://t.co/FC9dvafUiV
Is it even Halloween if you're not FREAKED OUT? Scare yourself silly with a Dead of Night S1 rewatch.
https://t.co/LtoE7yHgaG
Be careful! Things aren’t always what they seem. Our Lenses start off cute, but are filled with spooky surprises!
https://t.co/xq45JlYeQ7
Craving candy early? Our new stickers were made to satisfy your sweet tooth.
Is WhatsApp already the Super App of India?
Thread 🧵
Below are a few insights I gathered while researching on how Gen-X use WhatsApp as a part of @10kdesigners Cohort!
Okay, let's go!
1/x
Gen-X? Who are they?
Gen-X (short for Generation X) are basically people with birth years around 1960–1980. That’s basically our (millennials’) parents!
2/x
Check out this detailed case study by @zainab_delawala
📮 Communication/Community
This is the primary feature of WhatsApp.
This feature is the entry point for most of the Gen-X, they come to WhatsApp to communicate and engage with small
- WhatsApp group is one of the most used features by Gen-X. Most of the message more on groups than on private chats.
- Forward messages received mostly are written in vernacular languages. They are all well scripted.
4/x
Thread 🧵
Below are a few insights I gathered while researching on how Gen-X use WhatsApp as a part of @10kdesigners Cohort!
Okay, let's go!
1/x
Gen-X? Who are they?
Gen-X (short for Generation X) are basically people with birth years around 1960–1980. That’s basically our (millennials’) parents!
2/x
Check out this detailed case study by @zainab_delawala
📮 Communication/Community
This is the primary feature of WhatsApp.
This feature is the entry point for most of the Gen-X, they come to WhatsApp to communicate and engage with small
Can a movie (96') change how people use an app (Whatsapp)?
— Rajesh Raghavan (@rajeshraghavan_) October 1, 2020
YES. It can.
Let's see how\U0001f440 pic.twitter.com/BV0scQ2KEc
- WhatsApp group is one of the most used features by Gen-X. Most of the message more on groups than on private chats.
- Forward messages received mostly are written in vernacular languages. They are all well scripted.
4/x
Great bit of journalism here by Sophia :) fun fact, we had some verrrrry interesting conversations about what exactly the Trump campaign might be doing on TikTok.
So let’s talk about that!
Super glad I could be of help btw :P
Anyhoo: my background = senior web dev, data analysis a specialty, worked in online marketing/advertising a while back
You’ve got this big TikTok account that’s ostensibly all volunteer, just promoting Trump’s app because they’re politically minded and all that.
Noooooope. They’re being paid.
Sophia says it’s just possible (journalist speak I assume) but I know exactly what I’m looking at and these guys, Conservative Hype House, are getting paid to drive traffic and app installs for Trump.
So how do you know that, Claire?
Welp, they’re using an ad tracking system that has codes assigned to specific affiliates or incoming marketing channels. These are always ALWAYS used to track metrics for which the affiliate is getting paid.
So let’s talk about that!
Donald Trump has spent the last few months trying to ban TikTok.
— Sophia Smith Galer (@sophiasgaler) October 6, 2020
But I've found videos that suggest his re-election campaign might be using a TikTok hype house to track how well pro-Trump messaging performs on there. My story and a \U0001f6a8 thread \U0001f6a8 below. https://t.co/2XWLTRKLqq
Super glad I could be of help btw :P
Anyhoo: my background = senior web dev, data analysis a specialty, worked in online marketing/advertising a while back
You’ve got this big TikTok account that’s ostensibly all volunteer, just promoting Trump’s app because they’re politically minded and all that.
Noooooope. They’re being paid.
Sophia says it’s just possible (journalist speak I assume) but I know exactly what I’m looking at and these guys, Conservative Hype House, are getting paid to drive traffic and app installs for Trump.
So how do you know that, Claire?
Welp, they’re using an ad tracking system that has codes assigned to specific affiliates or incoming marketing channels. These are always ALWAYS used to track metrics for which the affiliate is getting paid.