Thinking of starting a Substack?

Read this first πŸ‘‡

As someone working in the creator economy space, I love the movement that Substack started.

They mainstreamed paying for independent writing, and changed the lives of thousands of writers in the process.

But they're building for a specific type of creator.
Substack has made it clear that they're focusing on professional writers.

(Putting my product hat on, this is a smart strategy for them to differentiate and win a specific market)

In 2020 they rolled out initiatives like grants, legal support, and mentorship for writers.
If you call yourself "not tech-savvy", their platform is the easiest out-of-the-box option.

Want to take some time off? One of their smartest features gives writers the power to pause paid subscriptions.
If you're a professional writer, Substack might be a good option for you to start with.

But, there are successful writers who are 'graduating' from Substack when they discover a few problems.
https://t.co/ryvYz4kXvD
If you're any other type of creator, don't choose Substack. 3 main reasons why:

πŸ’° High take rate

The SubstackΒ revenue calculator (https://t.co/QG6UhlCbyp)Β shows ~80% profit margin for creators. Competitors are closer to 95%.

https://t.co/f98WLD6rzo
πŸ’Œ Underpowered email

When you start to see success, you'll want to sell other products to your audience (see: β€œMulti-SKU creator” by @hunterwalk). This needs audience segmentation & automationβ€”you can do neither here.

https://t.co/m0xR1ILXeM
πŸ’» Underpowered website

Sure, you get a home on the internet for your writing. But ability to customize your site design, layout, and organization is limited. It's 1 long feed. This is not ideal for discovery, evergreen content, and SEO.
Consider these alternatives

@ConvertKit , @Ghost, or @letterdropco are all good options.

Email is a powerful tool for distribution and monetization. Newsletters are only one part of an email strategy, and switching costs are high.

Choose wisely.
Related reading:
https://t.co/sYBtptRj7H
https://t.co/79JNhyiD7j by @ungatedcreative
https://t.co/1MRqjsGVe5 by @Kevin_Indig
https://t.co/8IrurKzGpO by @JayCoDon
https://t.co/TIQe4rZbJq by @IanVanagas
https://t.co/rA03vOlBAT by @balajis

More from Finance

Ok here is the explanation. Grab a cup of coffee and read on. If you have not read/noticed this, you will see intraday options movement in a new light.


Say we have two options, one 50 delta ATM options and another 30 delta OTM option. Normally for a 100 point move, the ATM option will move 50 points and the OTM option will move 30 points. But in a high volatile environment, the OTM option will also move nearly 50 points

To understand why this happens, first understand why an ATM option is 50 delta. An ATM option has the probability of 50% of expiring as ITM. The price just has to close a rupee above the strike for the CE to be ITM and vice versa for PEs

Now think of a highly volatile day like today. If someone is asked where the BNF will close for the day or expiry, no one can answer. BNF can close freakin anywhere, That makes every option of an equal probability of being ITM. So all options have a 50% probability of being ITM

Hence, when a huge volatile move starts, all OTM options behave like ATM options. This phenomenon was first observed in the Black Monday crash of 1987 at Wall Street, which also gave rise to the volatility skew/smirk

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Π₯ајдС Π΄Π° Π½Π°ΠΏΡ€Π°Π²ΠΈΠΌΠΎ ΠΌΠ°Π»ΠΈ осврт Π½Π° ΡΠ»ΡƒΡ‡Π°Ρ˜ Мика АлСксић .

АлСксић јС ΠΆΡ€Ρ‚Π²Π° СнглСскС освСтС ΠΏΡ€Π΅ΠΊΠΎ ΠžΠ»ΠΈΠ²Π΅Ρ€Π΅ Π˜Π²Π°Π½Ρ‡ΠΈΡ› .
Мика јС ΠΎΠ΄Π±ΠΈΠΎ Π΄Π° снима Ρ„ΠΈΠ»ΠΌ ΠΎ Π±Π»Π°Ρ›Π΅ΡšΡƒ Π‘Ρ€Π±Π° ΠΈ ΠΌΠ΅ΡšΠ°ΡšΡƒ ΠΈΡΡ‚ΠΎΡ€ΠΈΡ˜Π΅ Π‘Ρ€Π±Π° , ΠΈΠ·Π° Ρ†Π΅Π»ΠΎΠΊΡƒΠΏΠ½ΠΎΠ³ ΠΏΡ€ΠΎΡ˜Π΅ΠΊΡ‚Π° ΡΡ‚ΠΎΡ˜ΠΈ дипломатски ΠΊΠΎΡ€ Π‘Ρ€ΠΈΡ‚Π°Π½Π°Ρ†Π° Ρƒ Π‘Π΅ΠΎΠ³Ρ€Π°Π΄Ρƒ ΠΈ ΠžΠ»ΠΈΠ²Π΅Ρ€Π° Π˜Π²Π°Π½Ρ‡ΠΈΡ›


ΠžΠ»ΠΈΠ²Π΅Ρ€Π° Π˜Π»ΠΈΠ½Ρ‡ΠΈΡ› јС ΠΈΠ½Π°Ρ‡Π΅ мајка јСднС ΠΎΠ΄ ΡšΠ΅Π³ΠΎΠ²ΠΈΡ… ΡƒΡ‡Π΅Π½ΠΈΡ†Π° .
Која јС ΠΏΡ€Π΅Ρ‚ΠΈΠ»Π° Π΄Π° Ρ›Π΅ сС освСтити .

Мика сС Π½Π°Π»Π°Π·ΠΈ Ρƒ ΠΏΡ€ΠΈΡ‚Π²ΠΎΡ€Ρƒ Π·Π±ΠΎΠ³ Π½Π°Π²ΠΎΠ΄Π½ΠΈΡ… ΠΎΠΏΡ‚ΡƒΠΆΠ±ΠΈ Π³Π»ΡƒΠΌΠΈΡ†Π΅ МилСнС Π Π°Π΄ΡƒΠ»ΠΎΠ²ΠΈΡ› Π΄Π° Ρ˜Ρƒ јС Π½Π°Π²ΠΎΠ΄Π½ΠΎ силовао Ρ‡ΠΎΠ²Π΅ΠΊ ΠΎΠ΄ 70 Π³ΠΎΠ΄ΠΈΠ½Π° , са Ρ‚Ρ€ΠΈ бајпаса ΠΈ ΠΈΠ·Π²Π°Ρ’Π΅Π½ΠΎΠΌ простатом ΠΏΡ€Π΅ ΠΏΠ΅Ρ‚ Π³ΠΎΠ΄ΠΈΠ½Π°

Π˜ΡΡ‚Π° пСрсона јС ΠΈ ΠΎΠ±Π΅Π·Π±Π΅Π΄ΠΈΠ»Π° Ρ„ΠΈΠ½Π°Π½ΡΠΈΡ˜Π΅ Π·Π° Ρ„ΠΈΠ»ΠΌ ΠΏΡ€Π΅ΠΊΠΎ Π‘Π΅Ρ‡Π° Π° Ρ„ΠΈΠ»ΠΌ јС Ρ‚Ρ€Π΅Π±Π°ΠΎ Π΄Π° сС Π±Π°Π²ΠΈ ΠΆΠΈΠ²ΠΎΡ‚ΠΎΠΌ ДСсанкС ΠœΠ°ΠΊΡΠΈΠΌΠΎΠ²ΠΈΡ› .
А сСтитС сС ΠΈ ΠΊΠΎ јС ΠΈΠ½ΠΈΡ†ΠΈΡ€Π°ΠΎ Π΄Π° сС ДСсанка ΠœΠ°ΠΊΡΠΈΠΌΠΎΠ²ΠΈΡ› ΠΈΠ·Π±Π°Ρ†ΠΈ ΠΈΠ· ΡƒΡŸΠ±Π΅Π½ΠΈΠΊΠ° ΠΈ ΡˆΠΊΠΎΠ»ΡΡ‚Π²Π° Ρƒ Π‘Ρ€Π±ΠΈΡ˜ΠΈ .

И Ρ‚Π°ΠΊΠΎ умСсто романсиранС Π²Π΅Ρ€Π·ΠΈΡ˜Π΅ ДСсанкС ΠœΠ°ΠΊΡΠΈΠΌΠΎΠ²ΠΈΡ› ΡƒΡ‚ΠΈΡ†Π°Ρ˜ Π‘Ρ€ΠΈΡ‚Π°Π½Π°Ρ†Π°

Π£ Π‘Ρ€Π±ΠΈΡ˜ΠΈ стави Π½Π° ΠΏΠΈΡ˜Π΅Π΄Π΅ΡΡ‚Π°Π» ΠΈ Π΄Π° сС Π‘Ρ€ΠΈΡ‚Π°Π½Ρ†ΠΈ Ρƒ Π‘Ρ€Π±ΠΈΡ˜ΠΈ ΠΏΠΎΠ·ΠΈΡ‚ΠΈΠ²Π½ΠΎ Π°Ρ„ΠΈΡ€ΠΌΠΈΡˆΡƒ ΠΊΠ°ΠΊΠΎ Π±ΠΈ сС Π½Π° Ρ‚Π°Ρ˜ Π½Π°Ρ‡ΠΈΠ½ усмСрила будућност Π°Π»ΠΈ ΠΈ мСњао Ρ‚ΠΎΠΊ ΠΈΡΡ‚ΠΎΡ€ΠΈΡ˜Π΅ .
Π—Π°Ρ‚ΠΎ Мика са Π³Π½ΡƒΡˆΠ°ΡšΠ΅ΠΌ ΠΈ поносно одбија Π΄Π° снима Ρ‚Π°ΠΊΠ°Π² Ρ„ΠΈΠ»ΠΌ Ρ‚Π°Π΄Π° ΠΈ ΠΏΠΎΡ‡ΠΈΡšΠ΅ Ρ…Π°Ρ˜ΠΊΠ° ΠΈ ΠΏΡ€Π΅Ρ‚ΡšΠ΅ која ΠΏΠΎΡ‚ΠΈΡ‡Π΅ ΠΈΠ· британских дипломатских ΠΊΡ€ΡƒΠ³ΠΎΠ²Π°

ΠΠ°Ρ˜Π³ΠΎΡ€Π΅ ΠΎΠ΄ свСга ΡˆΡ‚ΠΎ јС Ρ‚ΠΎ Мика АлСксић ΠΈΠ·Π³ΠΎΠ²ΠΎΡ€ΠΈΠΎ Ρƒ присуству високих дипломатских прСдставника , Π° ΠΎΠ΄Π³ΠΎΠ²ΠΎΡ€ јС Π±ΠΈΠΎ Π΄Π° сС свС Π½Π΅Ρ›Π΅ Π½Π° Ρ‚ΠΎΠΌΠ΅ Π·Π°Π²Ρ€ΡˆΠΈΡ‚ΠΈ ΠΈ Π΄Π° Ρ›Π΅ Π³Π° Ρ‚ΠΎ скупо ΠΊΠΎΡˆΡ‚Π°Ρ‚ΠΈ .
ΠΠ°ΡˆΡ‚Π° ΠΈΠΌ јС Мика Ρ€Π΅ΠΊΠ°ΠΎ Π΄Π° јС ΠΎΠ½ свој ΠΆΠΈΠ²ΠΎΡ‚ ΠΏΡ€ΠΎΠΆΠΈΠ²Π΅ΠΎ ΠΈ Π΄Π° ΠΌΠΎΠ³Ρƒ Π΄Π° ΠΌΡƒ Ρ€Π°Π΄Π΅ ΡˆΡ‚Π° Ρ…ΠΎΡ›Π΅ ΠΈ силно ΠΈΡ… ΠΈΠ·Π²Ρ€Π΅Ρ’Π°ΠΎ