[VIDEO] How To Scale Your Digital Agency With >90% Profit Margins & <2.4% Churn Rate

// 15 Takeaways from my interview with Shaun Clark, CEO of @gohhighlevel //

[THREAD]

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#1 - Why HighLevel's flat monthly fee for 'unlimited clients' business model has totally disrupted traditional SaaS CRMs

#2 - Why 8 and 9 figure companies like Thryv and Podium are all in on SaaS - and why agencies are actually in a BETTER POSITION to join them

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#3 - Why Thryv has just a 2.4% churn rate with a Revenue Per Customer (RPU) of $304 and going up

#4 - How Thryv is a billion-dollar company who's main product is basically a white-label of Vcita, the online calendar tool

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#5 - How Podium's Customer Aquisition Cost (CAC) is $1,200 but Lifetime customer value (LCV) is $12,000 and going up

#6 - How agencies can charge for SaaS alongside their current services and 4x their client retention (I've experienced this personally)

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#7 - How to get results with HighLevel alone (no ads needed) in week 1 purely with 'Database Reactivations' - including my own story

#8 - Why its a dangerous myth that white-labelling is a poor man's SaaS with no real valuation or ability to exit with a significant multiple

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#9 - The #1 thing Google is betting the farm on this year that you haven't heard about YET...

#10 - Why Google My Business messaging is Google's answer to Facebook Messenger and will take over the world for local business marketing

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#11 - How one single location HVAC company in Oregon went from 15 to 350 reviews in 3 years - and 2 trucks to 13 - paying $300 per month *just* for HighLevel's automated review generation tool

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#12 - How the Pay Per appointment booked or showed models are transforming agency revenues and increasing client results, while also helping to sell more retainers on long-term contracts.

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#13 - How you can get your own fully-branded mobile apps so your clients don't ever need to know that your SaaS is a white-label.

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#14 - Why offering SaaS PLUS an agency service is an ideal combination of high-ticket revenue plus long-term, low-churn client retention.

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#15 - Why the SaaS '2.0' model allows you to simply sell SaaS and forget ever having to offer unsustainable performance-related or highly customized, non-scalable services ever again.

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WATCH THE FULL INTERVIEW with Shaun Clark from HighLevel on my YouTube channel at

https://t.co/uy7HIi9Bpb

...and if you want to know more about using HighLevel send me a DM and I'll show you inside my personal accounts.

Got Value?

Likes and RTs are appreciated :)

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THREAD: 12 Things Everyone Should Know About IQ

1. IQ is one of the most heritable psychological traits – that is, individual differences in IQ are strongly associated with individual differences in genes (at least in fairly typical modern environments). https://t.co/3XxzW9bxLE


2. The heritability of IQ *increases* from childhood to adulthood. Meanwhile, the effect of the shared environment largely fades away. In other words, when it comes to IQ, nature becomes more important as we get older, nurture less.
https://t.co/UqtS1lpw3n


3. IQ scores have been increasing for the last century or so, a phenomenon known as the Flynn effect. https://t.co/sCZvCst3hw (N ≈ 4 million)

(Note that the Flynn effect shows that IQ isn't 100% genetic; it doesn't show that it's 100% environmental.)


4. IQ predicts many important real world outcomes.

For example, though far from perfect, IQ is the single-best predictor of job performance we have – much better than Emotional Intelligence, the Big Five, Grit, etc. https://t.co/rKUgKDAAVx https://t.co/DWbVI8QSU3


5. Higher IQ is associated with a lower risk of death from most causes, including cardiovascular disease, respiratory disease, most forms of cancer, homicide, suicide, and accident. https://t.co/PJjGNyeQRA (N = 728,160)