Product GIFs are your best friend.
Explanation:
If you have a SaaS or DTC product, show don't tell. Give us action shots.
Example:
@loom
I’ve audited 500+ websites over the past 6 years.
Here are 17 learnings to help your landing page convert:
Product GIFs are your best friend.
Explanation:
If you have a SaaS or DTC product, show don't tell. Give us action shots.
Example:
@loom
Make the H1 count.
Explanation:
Your H1 is the first (and most prominent) element we see right away. That first line of text is the difference between hooking them and losing them.
Example:
@savvycal_
Don’t be clever, be clear.
Explanation:
Those great puns you thought about for your headers? They probably won't convert well. Keep it super simple.
Example:
@veedstudio
Inject social proof in your copy.
Explanation:
Social proof isn't just logos. Find ways to showcase your success in the page copy.
Example:
@ActiveCampaign
Only use imagery that moves the story along.
Explanation:
If your product only needs words to describe it, don't use imagery "just because." Imagery should improve understanding.
Example:
@wynter_com
Increase site speed ASAP.
Explanation:
Speed can make or break a web experience. Use Pagespeed Insights to find opportunities for your site.
Video social proof wins.
Explanation:
Testimonials are good. Video testimonials are next-level. They up your credibility and boost buyer confidence.
Example:
https://t.co/8VglGBmqRc
Make it about the user.
Explanation:
Don't talk about the brand. Talk about the user. Make the whole page copy and design cater to them.
Example:
@whereby
1 CTA only (if possible.)
Explanation:
Limit CTAs to the bare minimum. The more actions you invite others to take, the fewer actions they will take.
Example:
@gumroad
Make it interactive.
Explanation:
Interactive elements work wonders. Use the features of your app in the design of the page to increase understanding.
Example:
@JoinToucan
Keep the home page focused.
Explanation:
Your home page is NOT your “everything” page. You shouldn't have all features, blogs, white papers, etc. on the home page.
Example:
@figmadesign
Keep the overall design simple.
Explanation:
Extra elements distract from the core purpose. The more you have on a page, the harder it is to maintain focus.
Example:
@NotionHQ
No buzzwords, just value props.
Explanation:
Avoid fluffy buzzwords. Get to the point. Explain the benefits early, often, and clearly.
Example:
@mailbrew
Create an ideal above the fold (ATF.)
Explanation:
Menu, H1, Subheader, Button, and a tiny bit of social proof should all fit above the fold.
Example:
@CleanShot
CTAs should do exactly what they say.
Explanation:
Don't get cute or clever with button copy. Don't be vague. Tell people exactly what happens when they click it.
Example:
@super_
Make your pricing easily accessible.
Explanation:
Don't hide pricing. Put it on a pricing page or the home page. Don't make people waste their time looking for valuable info.
Example:
@TallyForms
Delight with micro-interactions.
Explanation:
Those subtle animations can make the experience of browsing a site more pleasant. It can put the user in a better mood and make them feel happier than before.
Example:
@sayfloat
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Margatha Natarajar murthi - Uthirakosamangai temple near Ramanathapuram,TN
#ArudraDarisanam
Unique Natarajar made of emerlad is abt 6 feet tall.
It is always covered with sandal paste.Only on Thriuvadhirai Star in month Margazhi-Nataraja can be worshipped without sandal paste.
After removing the sandal paste,day long rituals & various abhishekam will be https://t.co/e1Ye8DrNWb day Maragatha Nataraja sannandhi will be closed after anointing the murthi with fresh sandal paste.Maragatha Natarajar is covered with sandal paste throughout the year
as Emerald has scientific property of its molecules getting disturbed when exposed to light/water/sound.This is an ancient Shiva temple considered to be 3000 years old -believed to be where Bhagwan Shiva gave Veda gyaana to Parvati Devi.This temple has some stunning sculptures.
#ArudraDarisanam
Unique Natarajar made of emerlad is abt 6 feet tall.
It is always covered with sandal paste.Only on Thriuvadhirai Star in month Margazhi-Nataraja can be worshipped without sandal paste.
After removing the sandal paste,day long rituals & various abhishekam will be https://t.co/e1Ye8DrNWb day Maragatha Nataraja sannandhi will be closed after anointing the murthi with fresh sandal paste.Maragatha Natarajar is covered with sandal paste throughout the year
as Emerald has scientific property of its molecules getting disturbed when exposed to light/water/sound.This is an ancient Shiva temple considered to be 3000 years old -believed to be where Bhagwan Shiva gave Veda gyaana to Parvati Devi.This temple has some stunning sculptures.
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I’m torn on how to approach the idea of luck. I’m the first to admit that I am one of the luckiest people on the planet. To be born into a prosperous American family in 1960 with smart parents is to start life on third base. The odds against my very existence are astronomical.
I’ve always felt that the luckiest people I know had a talent for recognizing circumstances, not of their own making, that were conducive to a favorable outcome and their ability to quickly take advantage of them.
In other words, dumb luck was just that, it required no awareness on the person’s part, whereas “smart” luck involved awareness followed by action before the circumstances changed.
So, was I “lucky” to be born when I was—nothing I had any control over—and that I came of age just as huge databases and computers were advancing to the point where I could use those tools to write “What Works on Wall Street?” Absolutely.
Was I lucky to start my stock market investments near the peak of interest rates which allowed me to spend the majority of my adult life in a falling rate environment? Yup.
Ironies of Luck https://t.co/5BPWGbAxFi
— Morgan Housel (@morganhousel) March 14, 2018
"Luck is the flip side of risk. They are mirrored cousins, driven by the same thing: You are one person in a 7 billion player game, and the accidental impact of other people\u2019s actions can be more consequential than your own."
I’ve always felt that the luckiest people I know had a talent for recognizing circumstances, not of their own making, that were conducive to a favorable outcome and their ability to quickly take advantage of them.
In other words, dumb luck was just that, it required no awareness on the person’s part, whereas “smart” luck involved awareness followed by action before the circumstances changed.
So, was I “lucky” to be born when I was—nothing I had any control over—and that I came of age just as huge databases and computers were advancing to the point where I could use those tools to write “What Works on Wall Street?” Absolutely.
Was I lucky to start my stock market investments near the peak of interest rates which allowed me to spend the majority of my adult life in a falling rate environment? Yup.
Margatha Natarajar murthi - Uthirakosamangai temple near Ramanathapuram,TN
#ArudraDarisanam
Unique Natarajar made of emerlad is abt 6 feet tall.
It is always covered with sandal paste.Only on Thriuvadhirai Star in month Margazhi-Nataraja can be worshipped without sandal paste.
After removing the sandal paste,day long rituals & various abhishekam will be https://t.co/e1Ye8DrNWb day Maragatha Nataraja sannandhi will be closed after anointing the murthi with fresh sandal paste.Maragatha Natarajar is covered with sandal paste throughout the year
as Emerald has scientific property of its molecules getting disturbed when exposed to light/water/sound.This is an ancient Shiva temple considered to be 3000 years old -believed to be where Bhagwan Shiva gave Veda gyaana to Parvati Devi.This temple has some stunning sculptures.
#ArudraDarisanam
Unique Natarajar made of emerlad is abt 6 feet tall.
It is always covered with sandal paste.Only on Thriuvadhirai Star in month Margazhi-Nataraja can be worshipped without sandal paste.
After removing the sandal paste,day long rituals & various abhishekam will be https://t.co/e1Ye8DrNWb day Maragatha Nataraja sannandhi will be closed after anointing the murthi with fresh sandal paste.Maragatha Natarajar is covered with sandal paste throughout the year
as Emerald has scientific property of its molecules getting disturbed when exposed to light/water/sound.This is an ancient Shiva temple considered to be 3000 years old -believed to be where Bhagwan Shiva gave Veda gyaana to Parvati Devi.This temple has some stunning sculptures.