Traditional sports ranking of community strength:

Teams > Players > League

but esports/socialmedia/fantasy/tradingcard-boom/tech-unbundles-everything has shifted things

Players > Teams > League

Players are realizing it. Teams will be wise to adapt fast.

We're doing our best at @weareangelcity to build a world class pro sports club with the new reality in mind.
e.g., For a century, there was tremendous brand + community value in 'putting on the pinstripes' of the NY Yankees bc a player was imbued with the community + brand love from being associated with the club... just like a journalist getting a job with the NY Times...
But now, fans -- the community -- have a direct relationship with the individuals (the players/journalists) who are doing the real work every day. That is a huge power shift... and it's a very good thing for those men + women.
Very different industries, obviously, but Substack-ification of media in 2020 was a preview for a lot of other sectors. Going to be interesting to watch in sports, bc it's the most meritocratic industry, yet still very problematic history between owners + players.
e.g., In 5 years, a club as famous as the Yankees will be running the numbers before signing someone not JUST to decide if he'll help the team ON the field, but if his personal community will drive merch sales, ticket sales, views, etc OFF the field.
e.g., Why is a @Giannis_An34 rookie card worth $1.8M (slightly more than @KingJames' Lakers magic) ? BC the sports community believes he will + they're investing in his present greatness + future potential. The Milwaukee Bucks Brand ain't driving that.
e.g., @MarcusRashford is out here basically feeding all the kids of Britain in *addition* to being a super-talented young footballer, but it's his community that's a "stock" I'm buying all day long.
If either one of those two young men goes somewhere else (I know Giannis just signed a 4yr deal) -- their base is still cheering for them, maybe even more bc they're getting exposed to new markets...

More from Sport

Over 70 former professional rugby players are preparing for legal action against the sport’s governing bodies according to this report.

The group litigation seems to be in its early stages, but World Rugby & Unions will be starting to get twitchy.

THREAD on the key issues 👇🏼


1) Duty of care

Do the governing bodies (World Rugby, RFU, WRU etc) owe players a duty of care in respect of their health and safety? The answer is almost certainly yes (see for example Watson v BBBoC).

2) Breach of duty

Have the governing bodies breached this duty? This is the first of the major hurdles for any litigation.

The question is essentially whether they acted reasonably in the circumstances.

Did they know about the dangers of concussion and fail to act?

Or should they have done more to discover the dangers of concussion but failed to do so?

The NFL case was based on the fact that the NFL knew of the dangers and covered them up. I’d suggest that’s unlikely here. However, it may be that WR/Unions should have done more sooner.

Much will depend upon the state of medical/scientific understanding of concussion at the relevant times.

For example, in the early 80s it may be that there was no indication that concussion might cause long-term complications but, by the early 2000s, there was.
#swfc are finally back in league action tonight 8pm GMT away to Coventry #pusb

A relegation six pointer to kick off our second half of the season with 7 points separating us in 23rd and them in 16th.

A look of our numbers and theirs below and what they can tell us.

[thread]

I looked at the survival prognosis for teams in our position yesterday (
https://t.co/rmVT8b5sFl).

Thankfully a prognosis is not a prediction, but it does bear out just how important tonight's game is.


Can we quantify match importance then?

Well, @FiveThirtyEight have given it a right good go and how they've done it is explained here: https://t.co/ObjB079Fjw

Their match importance rating ranges from 0 to 100 for a team.

In a game with a high match importance vs. a team with low match importance, a team's likelihood of winning increases: All else being equal, if match importance is 100 for the home team and 0 for the away team, the home team's odds of winning drop from Evens (50%) to 8/11 (58%).

If we look at the combined match importance ratings for both teams, tonight's game ranks 14th of the 317 matches with match importance ratings. Pretty important then!

Of our matches only the win against Bournemouth had a higher combined match importance than tonight's match:

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