Starting PhD student pro tips:

- Keep a backlog of “small ideas” that you don’t find the time to work on. Soon enough you will be asked to supervise undergrad students in some capacity, and these ideas will be exactly what they need to get started.

SCOOP: Seattle Public Schools tells teachers that the education system is guilty of “spirit murder” against black children and that white teachers must “bankrupt [their] privilege in acknowledgement of [their] thieved inheritance.”

Let's review the whistleblower documents.👇

The trainers begin by claiming that teachers are colonizers of Native American "ancestral lands" and that “the United States was built off the stolen labor of kidnapped and enslaved Black people’s work, which created the profits that created our nation.”

The participants identify themselves by both gender pronouns and race labels. While it has become commonplace in academia to use gender pronoun identifiers, this is perhaps the first example of an institution creating the expectation for explicit race-labeling in the workplace.

The trainers tell white teachers that they "must commit to the journey" of anti-whiteness, even if their "lizard-brain" makes them "afraid that [they] will have to talk about sensitive issues such as race, racism, classism, sexism, or any kind of ‘ism.’"

The central message is that white teachers must recognize that they “are assigned considerable power and privilege” because of their “possession of white skin.” To atone for this guilt, they must “bankrupt [their] privilege in acknowledgement of [their] thieved inheritance.”

The Google Doc where the San Francisco school board did it's research for deciding which historical figures to cancel is public, and it's hilariously bad

The best part is the "Notes" tab, where someone lays out why the stated reasons are complete BS.

Case in point: "Lowell High School must be renamed because the namesake was a racist."

Notes: "Yeeeah, no, it wasn't named after that guy at all."

(they voted to rename anyway)

Another example: "Paul Revere led the Penobscot Expedition, which led to the colonization of the Penobscot."

Notes: "What? No. The Penobscot expedition was fought against the British, in Penobscot Bay. The natives weren't involved."

(voted to rename anyway)

"Dianne Feinstein was responsible for evicting an entire Filipino neighborhood!"

Notes: "That happened in 1977. She wasn't mayor until a year later."

(voted to rename anyway)

"Abraham Lincoln executed 38 Dakota Indians!"

Notes: "The Minnesota governor was going to execute *300*. Lincoln intervened when he had no obligation to, and saved the vast majority of them."

(voted to rename anyway)

The Copywriter’s Guide to Buyer Persona

•••THREAD•••

1. Define a Background

For this thread we will be selling Mass Gainer protein shakes to college men that want to gain weight.

Go deep and make a full profile up of one of these people.

You want to include:
> age
> job
> what they do in free time
> what they’re feeling

Example:

Brad is a junior in college (21 years old). He does work during the week and parties on the weekends.

He started going to the gym with his friends but isn’t really seeing results. He’s starting to get frustrated and wants to find a cure to his problems.

2. Define Their Goals and Challenges

When you define these things, you can use them in your copy.

Painting your ideal customer’s pain points throughout your copy is important.

You need to show them that they have a problem, and you can solve.

Example:

Brad is fairly skinny and wants to gain weight fast.

He’s tried eating more but can’t eat enough, or maybe he eats the wrong things.

Whatever it might be, it’s not working and he’s getting frustrated.

As you may know, asides sharing graduate school opportunities, I like to share practical insights and directional content that will give you a sense of what you are missing or not missing.

Serving you below:

HOW TO LEVERAGE "OPO" for grad school applications 👇

- A THREAD

2) OPO is an initialism coined from "Other People's Opportunities". This means you will be leveraging opportunities specific to others to your advantage. After this thread, you will stop asking:

"Can you share scholarships for Atmospheric Social Law"? 😂

(you get the drift).

3) PROCESS:

A) Once someone shares an opportunity. Say @olumuyiwaayo, @Jamaticulus or @AaronAkpuPhilip or myself shares an opportunity on our timeline, the first thing to do is to locate the name of the university and the country it is located.

4) (B) Type the name of the institution on Google and locate the website of your department. Often times, if there is a mass recruitment by the institution at the time you saw the ad, its likely there is something for prospective student looking to get into your department.

5) If otherwise, that is, if the ad you saw was particular to the advertised field, the leverage you have is that you are informed about the institution and you have the privilege to dig faculties.

(C) List the names of probable supervisors on the department's website.