BC ALL

Saved by @EcomShit

James Kelly
@jameskelly_se 5 years ago 755 views

Save to PDF Share See On Twitter

How we took a NEW Client spending $200k/m on FB to RECORD sales in 48 Hours. 🚀👀

// THREAD //

So, we took this client onboard on Christmas eve, and began handling their ads in the last couple of days. In between, we worked to ensure a smooth transition.

After 2 days of running their ads, we gave them a record day of sales volume.

Technically, yesterday was our first full day of running their ads.

Here's how we did it:

1. Client On-Boarding
→ Understand KPI's & processes
→ Direction of business and branding feel
→ What success looks like

2. Review and Audit
→ Audited everything from paid, to organic, to email, to customer experience.
→ Researched market and customer reviews/feedback (help with ad copy and creatives)
→ Had 10+ calls with client to understand each part fully.

3. Identifying Bottlenecks
→ Saw where money was spent poorly and how to improve
→ Recognized reliance on FB
→ Found areas for expansion
→ Saw drop-off areas on site

4. Holistic Improvement:
→ Drafted and approved new ad copy/creatives
→ Tweaked website to improve CR
→ Made suggestions overall to help KPI's (CAC, LTV, Retention, CR etc.)

5. Diversifying Platforms
→ Turned back on Google Ad campaigns but with tweaks
→ Took over Snapchat and began optimising

WHY?

To bring in new, fresh traffic for prospecting while expanding the FB remarketing audience pool. This was almost immediately beneficial.

6. Took over FB
→ Mainly focused on maintaining performance
→ Consolidated account (2 campaigns - ToF, Remarketing)
→ Incorporated new creatives & ad-copy
→ Saw what was working and ramped up

Kept eyes on it regularly throughout the day to make small tweaks.

At the end of our first day, we'd hit a record day for volume.

After checking, this was higher than their recent BFCM week.

A MASSIVE successful first day that was the fruits of a week's worth of proper research and set-up over the holidays.

What's next?

→ Further optimise FB for long-term growth.
→ Expand Snapchat and Google (just search atm)
→ Introduce TikTok, Google Shopping, and potentially Amazon
→ Work with client on new offerings & angles

More from All

SK
@sk_diary1

Margatha Natarajar murthi - Uthirakosamangai temple near Ramanathapuram,TN
#ArudraDarisanam
Unique Natarajar made of emerlad is abt 6 feet tall.
It is always covered with sandal paste.Only on Thriuvadhirai Star in month Margazhi-Nataraja can be worshipped without sandal paste.

After removing the sandal paste,day long rituals & various abhishekam will be https://t.co/e1Ye8DrNWb day Maragatha Nataraja sannandhi will be closed after anointing the murthi with fresh sandal paste.Maragatha Natarajar is covered with sandal paste throughout the year

as Emerald has scientific property of its molecules getting disturbed when exposed to light/water/sound.This is an ancient Shiva temple considered to be 3000 years old -believed to be where Bhagwan Shiva gave Veda gyaana to Parvati Devi.This temple has some stunning sculptures.

SK
@sk_diary1

Kolaru Pathigam-Thevaram hymn composed by ThiruGnana Sambandar- #Thread

In Tamil Kol means planets,Aru means cut- set of songs in Kolaru Pathigam addresses all Navagrahas& last 2 lines of every song with end a plea to Bhagwan Shiva to reduce/erase the ill effects of Navagrahas

கோளறு பதிகம் - This pathigam was sung by Thirugnana Sambandar at Thirumaraikadu Kshetram -Vedaranyam,Tamilnadu

Thirugnana Sambandar & Appar(Thirunavukkarasar) travelled together to various Shiva Alayam to spread shivam & bhakti among people.They both reached Thirumaraikadu.

Thirumaraikadu(Vedaranyam) -
Appar & Sambandar were asked to enter the temple through side entrance.The main door was locked by Vedas many years ago.Appar&Sambandar sang devotional hymns praising Shiva, after which the gates opened & closed.After which main door opened for all.

After darshan of Bhagwan Shiva at Thirumaraikkadu,Sambandar received a message to travel to Madurai.
During that time, Samanam was on the rise in the Pandya Kingdom.The Pandya King converted to Samanam.The Queen Mangaiyarkkarasi was a staunch Shiva devotee and was upset.

Kularchirai Nayanar ,Chief Minister of Pandya kingdom was in agony by the turn of events.Queen requested Kulachirai Nayanar to escort Thiru gnana Sambandar to Madurai.Kularchirai Nayanar met Thiru gnana Sambandar at Thirumaraikkadu & requested him to visit Madurai.

Advertisement

Vibhu Vashisth
@VIBHU_Tweet

ANCIENT BHARAT WAS CALLED VISHWAGURU, AND IT REALLY DESERVED IT.

India had a well developed education system centuries before the westerners arrived and called us uncivilized. Education was always given a great importance in Indian civilisation since times immemorial.

Ancient India had the Gurukulas and Ashramas as the epicentres of the knowledge and enlightenment. Bigger Gurukulas served as the centres of higher education called universities. Besides these universities, temples also emerged as the major learning centres.

Studying the Holy Scriptures, character building, personality development, responsibilities towards self,family and society,discipline and preservation of the ancient culture and heritage were the key embodiments of education.

This kind of education system made ancient India, a centre of knowledge all over the world. Many foreign students came to India for education and India was called the 'Vishwaguru'.
Takshshila and Nalanda were the two prominent universities of ancient India.

But were these only Universities of ancient India?The answer is 'No'.Let's learn about these gems of our education system that flourished across ancient India & be proud.

NALANDA UNIVERSITY
This was the oldest university of ancient India.Situated in Nalanda distt. of Bihar...

Buzz Chronicles
@buzz_chronicles

@SaveToBookmarks Namaste! There you go! Original tweet by @buzz_chronicles: "@SaveToBookmarks Namaste! You can find it here. Original tweet by @AchuthArora: ...". Enjoy 👌

Hi! There you go! Original tweet by @SaveToBookmarks: "@buzz_chronicles @AchuthArora @OllieEmberson @rattibha No more missed tweet 😉!

...". See You soon! 👉

Sachin Ramje
@SachinRamje

10 must-read books to transform your workday and boost productivity:

1. Atomic Habits

2. The Power of Habit

4. Essentialism

You May Also Like

$\U0001f1fa\U0001f1f8I Support Our Military & Law Enforcement\U0001f1fa\U0001f1f8$

🇺🇸I Support Our Milita...
@TheWiseOwl_AZ

1. We were informed that Tier 4B (us, the Internet Group) would receive 800# notification on Wed. 16 Dec. (A Shotgun Release of liquidity started on Mon. 14 Dec.).

Redemption Center personnel were scheduled to work for the next nine days from 8:30 am to 8:30 pm until...

2. ... Dec. 24, when they would close at 5:30 pm.

The general public would begin exchanging at the new International Rates on the first banking business day after the Christmas Holiday.

A. The RV, NESARA, GESARA, Restored Republic and Martial Law

3. According to Charlie Ward we began the Ten Days of Darkness on Tues. 15 Dec. The Ten Days would finish Dec. 24 Christmas Eve with the US going into NESARA and then the rest of the world would go straight into GESARA on 1 Jan. 2021.

4. Every single country and territory has agreed to GESARA. The UK government corporation was liquidated in Oct. last year and it was finalized last week. France has started breaking up their Parliament. Everything needed for implementation of NESARA/GESARA was finished.

5. Trump’s Christmas present: In a recent Executive Order President Trump declared that all government agencies (except for essential ones) permanently close on Dec. 24 2020. Trump had that authority since we were already under Martial Law (the US had been functioning under...

Vibhu Vashisth
@VIBHU_Tweet

राम-रावण युद्ध समाप्त हो चुका था। जगत को त्रास देने वाला रावण अपने कुटुम्ब सहित नष्ट हो चुका था।श्रीराम का राज्याभिषेक हुआ और अयोध्या नरेश श्री राम के नेतृत्व में चारों दिशाओं में शन्ति थी।
अंगद को विदा करते समय राम रो पड़े थे ।हनुमान को विदा करने की शक्ति तो राम में थी ही नहीं ।

माता सीता भी हनुमान को पुत्रवत मानती थी। अत: हनुमान अयोध्या में ही रह गए ।राम दिनभर दरबार में, शासन व्यवस्था में व्यस्त रहते थे। संध्या को जब शासकीय कार्यों में छूट मिलती तो गुरु और माताओं का कुशल-मंगल पूछ अपने कक्ष में जाते थे। परंतु हनुमान जी हमेशा उनके पीछे-पीछे ही रहते थे ।

उनकी उपस्थिति में ही सारा परिवार बहुत देर तक जी भर बातें करता ।फिर भरत को ध्यान आया कि भैया-भाभी को भी एकांत मिलना चाहिए ।उर्मिला को देख भी उनके मन में हूक उठती थी कि इस पतिव्रता को भी अपने पति का सानिध्य चाहिए ।

एक दिन भरत ने हनुमान जी से कहा,"हे पवनपुत्र! सीता भाभी को राम भैया के साथ एकांत में रहने का भी अधिकार प्राप्त है ।क्या आपको उनके माथे पर सिन्दूर नहीं दिखता?इसलिए संध्या पश्चात आप राम भैया को कृप्या अकेला छोड़ दिया करें "।
ये सुनकर हनुमान आश्चर्यचकित रह गए और सीता माता के पास गए ।

माता से हनुमान ने पूछा,"माता आप अपने माथे पर सिन्दूर क्यों लगाती हैं।" यह सुनकर सीता माता बोलीं,"स्त्री अपने माथे पर सिन्दूर लगाती है तो उसके पति की आयु में वृद्धि होती है और वह स्वस्थ रहते हैं "। फिर हनुमान जी प्रभु राम के पास गए ।

Advertisement

Anastasis
@OrdersofM

https://t.co/6cRR2B3jBE
Viruses and other pathogens are often studied as stand-alone entities, despite that, in nature, they mostly live in multispecies associations called biofilms—both externally and within the host.

https://t.co/FBfXhUrH5d

Microorganisms in biofilms are enclosed by an extracellular matrix that confers protection and improves survival. Previous studies have shown that viruses can secondarily colonize preexisting biofilms, and viral biofilms have also been described.

...we raise the perspective that CoVs can persistently infect bats due to their association with biofilm structures. This phenomenon potentially provides an optimal environment for nonpathogenic & well-adapted viruses to interact with the host, as well as for viral recombination.

Biofilms can also enhance virion viability in extracellular environments, such as on fomites and in aquatic sediments, allowing viral persistence and dissemination.

Learner Vivek Bajaj
@vivbajaj

My System for momentum trading🧵:

1. Stock Identification:

Daily and Weekly Delivery Analysis using @mystockedge
Theme Confirmation using Internet and Network

2. Stock Confirmation:

Relative Strength of a stock visavis market using RS55 model listed in @mystockedge

1/n

3. Stock Participation:

Only when chart showing short term breakout along with RS55>0 and RSI>50. I am ready to leave some initial movements.

4. Position buildup:

Every time the stock gives a breakout from the previous swing high add more position and go all-in.

2/n

5. Stock Exit:

I run two portfolios: Short term Swing and Long term Swing.

For Exit in Short term swings, I use a 2hourly Chart with super trend and RS. I am using @tradingview for the same.

For long term swing, I exit when the RS of the stock goes below 0. Period.

n/n

Noah Smith
@Noahpinion

1/OK, I should really write another thread about university-centric regional development, because I think people often make some (very understandable) mistakes when thinking about this issue.

2/The biggest myth, I think, is that universities help regions by educating locals as undergraduates.

Skeptics of universities say: "But most of the people who graduate end up leaving."

3/In fact, most of what a university does for a regional economy is NOT about educating local kids.

Educating local kids is good for the nation, but doesn't help a region much.

The way a university helps a region is through

4/Undergraduates usually leave town after graduation.

But university RESEARCH pulls in OTHER smart people from other regions, and they stay there.

Here's a paper showing that this is the main way universities increase a region's human capital:

5/Research also pulls in business investment.

Companies want to partner with university labs, so they can commercialize the technologies the labs produce. So they invest in the labs, and sometimes they even put their offices in the town.