Here's how I close deals from Twitter for high ticket offers by leveraging pre-qualification to increase your close rate

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//THREAD//

It's all about pre=qualification

I've learned this through @ROGUEWEALTH

Nothing worse than a freeloader that jumps in a call with you just to get free information
The best way to counter this is to have a Google forms that you take your prospect to.

Now here's the high IQ play, that Google forms goal isn't just to help you out with jumping in calls with warmer leads

It is also your leverage for your sales call.

Let me explain
We are asking the prospect something we like to call "loaded questions"

Questions that give you leverage for a call by poking into your prospects pain points and goals
We then get them to repeat their answers on a call and we use their words as leverage to provide our offer as the solution to their challenges.

No one likes being told what their challenges and problems are for their brand

But if they say it themselves, that's your leverage
Below are the questions you will ask on the pre-qualification form
The pre-qualification google form has the following questions

1. What is your full name? - Obviously
2. What is your best email? - Main point of follow up
3. What is your Twitter or IG handle? - Secondary point of follow up
4. What best describes your current situation seeking help?

This question is about gauging your audience's level of experience in the niche your offer is solving

Here are the multiple-choice answers
How is this important for your sales call?

If they say they are advanced, they are probably not a good fit to work with

If they say they are intermediate or below, they acknowledge that there can be massive improvements (which will be provided by you)
5. Briefly explain your brand's goals. This could be just getting it started, taking it to the next level, etc.

You now want to align with your audiences core values and beliefs - you want to show them you care about their vision
6. What is holding you back from reaching your company goals?

This is super important - this is going to be one of the main leverage points on your call when you show the offer

You say this line
From this line, you now show you understand their goals and challenges

Then you present them with your offer after you handle a few more of their objections
Some other questions you can have on your qualification form:
"When we speak, I will advise you on what services we can offer and what it will cost. Our program is $3000-7000 a month. That said, are you prepared to make such a financial investment right away if we decide to work together?"

If they say no, don't jump in the call
"If we decided to jump on a call, are you ready to move forward right away?"

If they say no, don't jump in the call
I've broken down this entire funnel + script in the Utopia already

Want access to it and 3000+ other strategies

Then join today

It's literally free for your first 3 days

https://t.co/TYlMqWytec

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A brief analysis and comparison of the CSS for Twitter's PWA vs Twitter's legacy desktop website. The difference is dramatic and I'll touch on some reasons why.

Legacy site *downloads* ~630 KB CSS per theme and writing direction.

6,769 rules
9,252 selectors
16.7k declarations
3,370 unique declarations
44 media queries
36 unique colors
50 unique background colors
46 unique font sizes
39 unique z-indices

https://t.co/qyl4Bt1i5x


PWA *incrementally generates* ~30 KB CSS that handles all themes and writing directions.

735 rules
740 selectors
757 declarations
730 unique declarations
0 media queries
11 unique colors
32 unique background colors
15 unique font sizes
7 unique z-indices

https://t.co/w7oNG5KUkJ


The legacy site's CSS is what happens when hundreds of people directly write CSS over many years. Specificity wars, redundancy, a house of cards that can't be fixed. The result is extremely inefficient and error-prone styling that punishes users and developers.

The PWA's CSS is generated on-demand by a JS framework that manages styles and outputs "atomic CSS". The framework can enforce strict constraints and perform optimisations, which is why the CSS is so much smaller and safer. Style conflicts and unbounded CSS growth are avoided.
1/“What would need to be true for you to….X”

Why is this the most powerful question you can ask when attempting to reach an agreement with another human being or organization?

A thread, co-written by @deanmbrody:


2/ First, “X” could be lots of things. Examples: What would need to be true for you to

- “Feel it's in our best interest for me to be CMO"
- “Feel that we’re in a good place as a company”
- “Feel that we’re on the same page”
- “Feel that we both got what we wanted from this deal

3/ Normally, we aren’t that direct. Example from startup/VC land:

Founders leave VC meetings thinking that every VC will invest, but they rarely do.

Worse over, the founders don’t know what they need to do in order to be fundable.

4/ So why should you ask the magic Q?

To get clarity.

You want to know where you stand, and what it takes to get what you want in a way that also gets them what they want.

It also holds them (mentally) accountable once the thing they need becomes true.

5/ Staying in the context of soliciting investors, the question is “what would need to be true for you to want to invest (or partner with us on this journey, etc)?”

Multiple responses to this question are likely to deliver a positive result.