November 2020 US NPD THREAD - November 2020 consumer spending across video game hardware, content and accessories reached a November record $7.0 billion, 35% higher when compared to a year ago. YTD spending totaled $44.5 billion, 22% higher than the same time period in 2019.
US NPD HW - Consumers spent a November record $1.4 billion on new video game hardware, an increase of 58% versus YA. Growth was driven by the launches of the PlayStation 5 and Xbox Series. Year-to-date hardware spending reached $4.0 billion, 34% higher than a year ago.
US NPD HW - PlayStation 5 was November's best-selling hardware platform in consumer spending, while Nintendo Switch led the market in units sold.
US NPD HW - PlayStation 5 achieved the highest launch month unit and dollar sales for a video game hardware platform in U.S. history. The records were previously held by the PlayStation 4, which debuted in November 2013.
US NPD HW - Nintendo Switch has been the best-selling hardware platform in units sold for a record 24 consecutive months.