Something I wish everyone knew: the bar's not as high as you think.

You can get that job, meet that person, start that company.

But because you think the bar's so high, you won't even try. Which is what makes the bar so low!

Things you don't need to launch your product: a great name, a one-word domain, a beautiful logo, an ever better website, brilliant copy, perfect code, custom illustrations, shiny buttons, optimized CSS…

Things you do need: a product that solves a problem for someone. That's it.

If you solve a problem for someone, you will be surprised by how much you don't need.

If you don't solve a problem for someone, you'll be surprised by how much won't help.