Last week I got a link from Ahrefs (domain authority 90). Huge SEO win!

But it didn’t just happen. I had to make it happen.

Here’s how I did it.

A month ago Ahrefs published an article about the best marketing newsletters.

As soon as I saw it, I knew Zero to Marketing had to be in there!
There was just one problem.

I had to pitch @timsoulo, a guy who writes posts like this one 😅

So what I did was I kept a patient eye on him on Twitter, waiting for an opening.
Act 1 - The foot in the door
Act 2 - The proposal
Act 3 - The objection
Act 4 - The counter
Act 5 - The shortcut
Luckily for me Tim liked the pitch!

And after a few days they added my newsletter to the article 🤩
As your site becomes more popular it *might* start getting links organically.

But until then you need to get out of your comfort zone and promote it because no one else will do it for you!

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