1/ The SPAC I’ve been tracking is $SAII, merging with Otonomo.

It’s a marketplace that enables auto manufacturers to monetize their connected car data that it aggregates and standardizes using its data platform. It projects revenue to grow from $3M in 2021 to $574M by 2025.

2/ Platform:

Otonomo is standardizing data using its patent-pending technology from its 16 OEM partners including Ford, GM, and BMW who provide data on 40M connected cars (4.3B data points daily), to make it easily usable by consumers and developers who can access it via API.
3/ Similar to other aggregators like $ROKU or $TTD, one of their biggest advantages is their neutrality. Many mobility services can’t operate well without data from multiple OEMs but individual OEMs lack the incentive to share their data with competitors.
4/ Otonomo is collecting over 150 data parameters per vehicle such as engine status, temperature, speed, location, fuel or battery levels, or seatbelt status. This is then normalized across OEMs and car models, anonymized, cleansed, and enriched through AI/ML.
5/ There are hundreds of use cases that range from helping drivers to find parking to helping rental companies monitor their fleets in real-time or insurance companies offer usage-based insurance and better claims processing. Otonomo charges usage-based fees based on use-case.
6/ Otonomo is the clear leader in this space, their OEM partners represent 80% of the market. They project a TAM of over $70B by 2030 and see a large opportunity to increase transaction volume/customer. 90% of new cars sold last year in the EU and US were connected.
7/ All current revenue is coming from their marketplace offering but they expect half to come from their SaaS offering by 2025

Here, they offer vertical-specific modules like an IoT Hub or Data Blurring Engine that enable both sides of the marketplace to better manage their data
8/ Revenue is projected to grow from $3M in 2021 to $574M by 2025, at which point they’ll achieve 60% gross margins. They expect to be EBITDA-positive by '24

At $11 they are trading at a $1.24B EV or ~2.2x '25 rev. It should provide a great return if they come close to estimates
9/ Customers don't want to work with dozens of OEMs and the more vehicle data Otamono gets, the more bargaining power they have over OEMs and expect to raise prices.

Because supply-side is so fragmented, any single OEM won’t be able to offer as much data and as the marketplace.
10/ Again, the key is that Otonomo’s patent-pending technology standardizes vehicle data across both car models and OEMs.

Customers don’t want to do that themselves, yet they need aggregated data across all OEMs to make use-cases like traffic management work.
11/ It’s important to note that OEMs still retain control of their data and get to determine which services can access it

However, Otonomo has a unique value proposition by aggregating and standardizing the data, such that any single OEM isn't able to match it by going it alone.
12/ The primary risk is that the use-cases here are so nascent and the market needs to be educated. Usage-based insurance is the biggest near-term one, but fleet management is another large opportunity such as their current contract with Avis Budget Group.
13/ Multi-tenanting (OEMs using multiple neutral marketplaces) is another risk, but if customers know they are getting the best data by using Otonomo, then why would they want to use competitors? They can price shop but if they only get an incomplete dataset, it won’t make sense.
14/ Otonomo also appears to be sticky as they have gained the trust of OEMs. In fact, they say they have become the outsourced data enablement department for many of them since it’s not in their DNA. The fact they have partnered with all the major ones this early is telling.
15/ Although estimates are very aggressive with no direct comparables, the space is massive and growing fast, they are dominant, and their flywheel has just started spinning.

I like the R/R here with shares trading just 8% above NAV. I have a spec-size position and so does Luca.

More from Investing

All my Threads so far 🧵 👇🏼

The One with the Cash Flow Explained


The One with Free Cash Flow Explained


The One with Mutual Funds


The One on Laurus Labs
Having a finance degree did not make me a better investor.

Rather, I learned 10x more about investing from Twitter University.

🧵 Here are 5 threads from world-class Fintwitters.

What you learn: Build an investing checklist.

From: @BrianFeroldi, writer at Motley


What you learn: Read 10Ks like a Hedge Fund

From: @FabiusMercurius


What you learn: Perform a DCF analysis.

From: @10kdiver


What you learn: When to sell your stocks

From: @borrowed_ideas, founder at

You May Also Like

🌿𝑻𝒉𝒆 𝒔𝒕𝒐𝒓𝒚 𝒐𝒇 𝒂 𝑺𝒕𝒂𝒓 : 𝑫𝒉𝒓𝒖𝒗𝒂 & 𝑽𝒊𝒔𝒉𝒏𝒖

Once upon a time there was a Raja named Uttānapāda born of Svayambhuva Manu,1st man on earth.He had 2 beautiful wives - Suniti & Suruchi & two sons were born of them Dhruva & Uttama respectively.
#talesofkrishna https://t.co/E85MTPkF9W


Now Suniti was the daughter of a tribal chief while Suruchi was the daughter of a rich king. Hence Suruchi was always favored the most by Raja while Suniti was ignored. But while Suniti was gentle & kind hearted by nature Suruchi was venomous inside.
#KrishnaLeela


The story is of a time when ideally the eldest son of the king becomes the heir to the throne. Hence the sinhasan of the Raja belonged to Dhruva.This is why Suruchi who was the 2nd wife nourished poison in her heart for Dhruva as she knew her son will never get the throne.


One day when Dhruva was just 5 years old he went on to sit on his father's lap. Suruchi, the jealous queen, got enraged and shoved him away from Raja as she never wanted Raja to shower Dhruva with his fatherly affection.


Dhruva protested questioning his step mother "why can't i sit on my own father's lap?" A furious Suruchi berated him saying "only God can allow him that privilege. Go ask him"
I think a plausible explanation is that whatever Corbyn says or does, his critics will denounce - no matter how much hypocrisy it necessitates.


Corbyn opposes the exploitation of foreign sweatshop-workers - Labour MPs complain he's like Nigel

He speaks up in defence of migrants - Labour MPs whinge that he's not listening to the public's very real concerns about immigration:

He's wrong to prioritise Labour Party members over the public:

He's wrong to prioritise the public over Labour Party