Master marketing psychology, copywriting, close sales, and get customers for your startup.

10 threads to make more money and grow your business:

Marketing psychology tips to increase sales and conversions:
https://t.co/Bi57dnPclD
Learn storytelling to build a brand people talk about:
https://t.co/D8OgQb0uvO
Actionable ways you can get more customers for your startup RIGHT NOW:
https://t.co/cM4QZyOsZZ
Turn dull website copy into a conversion machine:
https://t.co/BiSydJGwFt
Master the Call To Action (CTA):
https://t.co/6D6b4rmaY2
Steal my sales framework that I've used to close deals with billion dollar publicly traded companies:
https://t.co/9WOWu4KUvE
Copywriting formulas are a cheat-code. Use them to give your copy direction:
https://t.co/VdOpfELrbK
Your website is a passive sales generator. Perfect it with these conversion tips:
https://t.co/Y0U12ldOpt
Lessons that Square, a $19 billion company, can teach you about startup marketing:
https://t.co/ihnccXBnIY
Lastly, use these FREE resources. Great marketers imitate and innovate:
https://t.co/HE6FD0N0sr
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THREAD: 12 Things Everyone Should Know About IQ

1. IQ is one of the most heritable psychological traits – that is, individual differences in IQ are strongly associated with individual differences in genes (at least in fairly typical modern environments). https://t.co/3XxzW9bxLE


2. The heritability of IQ *increases* from childhood to adulthood. Meanwhile, the effect of the shared environment largely fades away. In other words, when it comes to IQ, nature becomes more important as we get older, nurture less.
https://t.co/UqtS1lpw3n


3. IQ scores have been increasing for the last century or so, a phenomenon known as the Flynn effect. https://t.co/sCZvCst3hw (N ≈ 4 million)

(Note that the Flynn effect shows that IQ isn't 100% genetic; it doesn't show that it's 100% environmental.)


4. IQ predicts many important real world outcomes.

For example, though far from perfect, IQ is the single-best predictor of job performance we have – much better than Emotional Intelligence, the Big Five, Grit, etc. https://t.co/rKUgKDAAVx https://t.co/DWbVI8QSU3


5. Higher IQ is associated with a lower risk of death from most causes, including cardiovascular disease, respiratory disease, most forms of cancer, homicide, suicide, and accident. https://t.co/PJjGNyeQRA (N = 728,160)