Growing a YouTube channel can be tough and complex.

Here’s the framework I've used to reach almost 4 million subscribers:

1️⃣ Get Going
2️⃣ Get Good
3️⃣ Get Smart

1. Get Going

The biggest resistance to success is just getting started.

You're probably using one of these 3 things as an excuse to not start:

• You’re worried what people will say
• You don't have the equipment
• You’re not sure what video to make first
All you have to do is turn your thinking around.

• No one actually cares, they'll probably think it’s cool
• You literally need a phone camera to start
• You can make videos about anything, and at the start, you should
Just start by making one video.

Once you've made one video, try to make one video a week.

Be okay with publishing one video at a time and don’t worry about the bigger picture or the quality until later on.
2. Get Good

The more we create YouTube videos, the better they will be.

My answer to the content quality vs. quantity debate is that quantity leads to quality.

It’s important to know what stage you’re in with your channel, so you can direct time and energy to what’s needed.
3. Get Smart

Until you're posting regular videos, don’t worry about niching down your channel.

You'll get a better return if you focus more on making good videos and less time on planning the future of your channel. Use great sites like @fiverr to find freelance support.
@fiverr Want to follow more structures for how to improve on YouTube?

We've just launched cohort 8 of the Part-Time YouTuber Academy. Check it out here 👉 https://t.co/vLHhUgxiOE

More from All

The best morning routine?

Starts the night before.

9 evening habits that make all the difference:

1. Write down tomorrow's 3:3:3 plan

• 3 hours on your most important project
• 3 shorter tasks
• 3 maintenance activities

Defining a "productive day" is crucial.

Or else you'll never be at peace (even with excellent output).

Learn more


2. End the workday with a shutdown ritual

Create a short shutdown ritual (hat-tip to Cal Newport). Close your laptop, plug in the charger, spend 2 minutes tidying your desk. Then say, "shutdown."

Separating your life and work is key.

3. Journal 1 beautiful life moment

Delicious tacos, presentation you crushed, a moment of inner peace. Write it down.

Gratitude programs a mindset of abundance.

4. Lay out clothes

Get exercise clothes ready for tomorrow. Upon waking up, jump rope for 2 mins. It will activate your mind + body.

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