366 days ago, a brave woman kicked off #metoo on Twitter.

It’s not who you think it is.

To this day, her tweet has 5 RTs and 5 likes.

Here’s the story of how #MeToo spread 👇

The New Mexico woman was not the first one to ever post this status.

But she was the first to transfer #metoo from the relatively private confines of Facebook (which saw 12M posts over 24h) to the *public* square of Twitter.

There, the cultural reboot could begin.

was the one to blow it up and begin to show the "true magnitude of the problem."

https://t.co/uTev7crohE

Over the next 3 days, the network generated 628,457 nodes (tweets + retweets).

But most of the sharing was carried out by a highly cohesive network of 57,074 accounts (77% female, 73% in US, 55% aged 18-34) which guaranteed a fast viral spread

Graph + segmentation: @AudienseCo

"It's an extremely dense network" says @abc3d (who made this viz with @PulsarPlatform + @Gephi).

"Almost every single tweet here has a retweet, which is super unusual for any Twitter dataset I've seen."

blue = tweets
yellow = retweets