Ronald Reagan called Medicare & Medicaid dangerous socialism in 1961... he was a right winger of the Barry Goldwater variety, not the warm and fuzzy presidential muppet he has become in his canonization by the 1980s Alex P. Keatons in the commentariat.
Reagan launched his 1980 presidential campaign at the Neshoba County Fair in Philadelphia, Mississippi, just 16 years after Goodman, Schwerner and Chaney were lynched there, 17 years after Medgar Evers' slaying and 12 years after Dr. King's assassination.
He did it send a message to white voters, not different from the message Donald Trump sent. He was letting white people who were resentful of civil rights advances know whose side he was on, further codifying the GOP as America's white interests party.
Reagan gutted what was left of the Great Society to shovel tax cuts into the pockets of the super rich. (My mother's federal job was deleted by his first presidential budget, though my absentee father was a big Reagan fan. Needless to say they divorced).
Reagan tried to ignore the AIDS pandemic which killed more people than Trump's COVID pandemic has. He just didn't give it the time of day, even though at the time, it was something seemingly everyone thought about, talked about and was terrified of.