Amazon Web Services (AWS) is a $54 billion behemoth.

It's bigger than Marriott, Netflix, and Twitter...combined.

Yet 99% of us don't actually understand the business.

THREAD: The story of AWS & lessons we can learn from it

AWS is electricity for the internet.

It is the largest provider of on-demand, cloud computing services in the world.

With 33% of a $150 billion global cloud market, AWS makes our digital lives possible.

While you may not be AWS's customer, you sure as hell use it every day.

Here are some of its clients:

- Netflix
- Zoom
- Verizon Wireless
- Coinbase
- Vanguard
- https://t.co/Dqrc2Fvb9B
- Morning Brew
- GoPro
- Samsung
- Pinterest
- Snap
- FanDuel

So now, you hopefully buy why AWS important.

But how did it start?

Let's hop in our tweet thread time machine....

It's 2003.

You're Jeff Bezos & your business is growing like a weed.

1999: $1.64 billion (revenue)
2000: $2.76 billion
2001: $3.12 billion
2002: $3.93 billion
2003: $5.26 billion

But you have a serious problem...